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Coca-Cola, 7-Eleven celebrate 2018 World Cup

Companies partner up to give fans exclusive shopper experience and merchandise
June 19, 2018

The Coca-Cola Co., Atlanta, Ga., and 7-Eleven Inc., Irving, Texas, are teaming up for the world’s most-watched sporting event and inviting fans to celebrate like never before, the companies said. Fans have a chance to get into the games by entering at one of approximately 61,000 participating 

7-Eleven stores in 14 countries. 


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Stoli Vodka Harvey Milk

Promoting equality

Stoli launches Harvey Milk limited-edition bottle
June 18, 2018

Stoli Vodka, a brand of Stoli Group USA LLC, New York, announced the launch of its Stoli Harvey Milk limited-edition bottle.


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Wild Kombucha

Wild Kombucha announces partnership with Coastal Sunbelt Produce

New collaboration will double Baltimore kombucha brewer’s distribution range
June 12, 2018

Baltimore-based kombucha brewer Mobtown Fermentation announced a new partnership with Coastal Sunbelt Produce, Laurel, Md., that will double the number of states where they can distribute their Wild Kombucha line, the company says.


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Newcastle Brown Ale partners with MasterChef winner

Beer brand and chef create summer recipes
June 12, 2018

Newcastle Brown Ale, a beer brand of Heineken USA, White Plains, N.Y. announced the release of its series of grilling recipes in partnership with MasterChef Season 7 champion, Shaun O’Neale.


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PERRIERxWILD

Perrier launches new limited-edition water

Sparkling water brand collaborates with N.Y. artist
June 12, 2018

Perrier Sparkling Mineral Water, a brand of Nestlé Waters North America, Stamford, Conn., released a new limited-edition collection: PERRIERxWILD. 


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Howard Schultz

Howard Schultz to step down as executive chairman of Starbucks

Schultz bids farewell after 40 years of leadership
June 12, 2018

Starbucks Coffee Co., Seattle, Wash., announced that their iconic leader and visionary entrepreneur Howard Schultz is stepping down from his role as executive chairman and member of the Board of Directors, effective June 26. He will be honored with the title of chairman emeritus, the company said in a statement. The company will continue to be led by Kevin Johnson, chief executive officer (CEO) and member of the Board of Directors, it added.


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X by KINKY, Sour Apple

X by KINKY announces new can size

Malt beverage brand available in 23.5-ounce cans
June 4, 2018

KINKY Beverages, a brand of Mendota Heights, Minn.-based Prestige Beverage Group, released a new can size for its X malt beverage line.


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Consumers reaffirm bottled water is America’s favorite drink

Gap widens between bottled water and soda
June 4, 2018
The International Bottled Water Association (IBWA), Alexandria, Va., and New York-based Beverage Marketing Corporation (BMC) announced that bottled water, for the second consecutive year, is the No. 1 beverage product in the United States, by volume. Bottled water volume grew to 13.7 billion gallons in 2017, a 7 percent increase over the previous year, BMC said in a statement. Bottled water sales now total $18.5 billion, an increase of 8.8 percent.

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Arca Continental to build new Coca-Cola plant in Texas

New Coca-Cola Co. bottling plant to begin operations in early 2020
June 4, 2018
Arca Continental, Monterrey, Mexico, one of the largest Coca-Cola bottlers, announced that it will build a new production and distribution facility in Houston, Texas, through its subsidiary Coca-Cola Southwest Beverages (CCSWB), the company said. 

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