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Home » Topics » Category Focus » Beer

Beer
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Wellbeing Brewing Victory Wheat Beer

Victory wheat brew

January 2, 2020

Wellbeing Brewing Company has partnered with Just Add Buoy to launch Victory, a zero-proof wheat brew that also hydrates while you drink it. Just Add Buoy worked with a pharmaceutical expert to develop the flavorless blend of electrolytes, B vitamins, and antioxidants that is used in the brew to make it not only refreshing, but also hydrating.


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Shadow Monk

Cannabiniers Shadow Monk

December 30, 2019

Cannabiniers announced the portfolio expansion of its cannabis-infused craft beer, Two Roots, with the release of its winter seasonal style, Shadow Monk.


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Miller64 Dryish January

Miller64 launches Dry-ish January campaign

New creative feature Nicholas Braun dubbing brand a lighter, beer-ish type of beer
December 23, 2019

Miller64, a brand of Chicago-based Molson Coors Brewing Co., is launching a new campaign introducing its Dry-ish January, a movement focused on enjoying a lighter, beer-ish kind of beer this new year. Miller64 is a lighter, beer-ish kind of beer with only 64 calories and 2.8 percent alcohol by volume.


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Heineken 00

Heineken encourages consumers to enjoy Dry January with a cold one

Import beer brand unveils promotion featuring Heineken 0.0
December 20, 2019

For consumers looking to participate in Dry January, beer drinking usually is not part of the equation. However, Heineken USA, White Plains, N.Y., is encouraging consumers to keep their alcohol-free pledge, but still with a beer in hand — Heineken 0.0. To support on-premise partners, the company introduced an integrated marketing program that incorporates the alcohol-free brew.


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Heineken USA details 2020 goals to distributors

December 17, 2019
White Plains, N.Y.-based HEINEKEN USA hosted its annual wholesalers convention with a new twist.
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2019 Beverage Innovations of the Year

2019 Beverage Innovations of the Year

Brands tap into health and wellness, convenience trends
jessica Jacobsen
Jessica Jacobsen
December 6, 2019

The editors of Beverage Industry selected five innovators that it saw taking a step to push the boundaries of what today’s beverages can deliver to consumers.


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Victory Brewing opens new brewery, taproom

November 25, 2019
Downingtown, Pa.-based Victory Brewing Co. is expanding its footprint to downtown Philadelphia.
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La Rubia Blonde Ale

La Rubia Blonde Ale

November 21, 2019

Wynwood Brewing, a brand of the Craft Brew Alliance, released La Rubia Blonde Ale “con sabor.” Created by a Puerto Rican father-and-son duo (Luis and Pops Brignoni) and first launched in Florida, La Rubia is making its way into New York and Connecticut with the new growth.


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NBWA highlights strengthening beer market at 82nd Convention

November 21, 2019
NBWA) hosted its Annual Convention and Trade Show, Sept 22-25 in Las Vegas, bringing beer distributors together from across the country.
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Samuel Adams Winter Variety Pack

Samuel Adams releases Winter Variety Pack

Craft beer brand brings back classic brews for holiday pack
November 19, 2019

The brewers at Samuel Adams are exclusively bringing back some classics for the craft beer brand’s Winter Variety Pack including Holiday Porter, Chocolate Bock and Old Fezziwig. 


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