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Home » Topics » Category Focus » Juice & Juice Drinks

Juice & Juice Drinks
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RETHINK Kids Juices Splash

RETHINK Brands makes splash in kid’s drink category

Company launches RETHINK Juice Splash in Watermelon and Fruit Punch
March 5, 2019

RETHINK Brands, Columbia, Md., is launching RETHINK Juice Splash. With only 1 gram of natural sugar and no artificial sweeteners, RETHINK Juice Splash is positioned to be the new benchmark of health in the kid’s aseptic juice category, the company says. RETHINK Juice Splash launches nationwide with two flavors — Watermelon and Fruit Punch — and two more — Kiwi Strawberry and Strawberry Lemonade — coming in the second quarter.


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PepsiCo Logo 2019

PepsiCo announces senior leadership changes

Company creates global chief commercial officer position
March 5, 2019

PepsiCo Inc., Purchase, N.Y., announced senior leadership appointments that support the company's strategic priorities and growth agenda.


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Keurig Dr Pepper (KDP)

Keurig Dr Pepper announces 2018 results

Full-year financial results first released since merger
February 28, 2019

Keurig Dr Pepper Inc., Burlington, Mass., and Plano, Texas, reported financial results for the fourth quarter and full year ending Dec. 31, 2018, and provided guidance for adjusted diluted EPS growth for 2019 in line with the company's merger targets.   


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Simply Beverages Smoothies

Top 2019 Headline: Simply smoothies begin nationwide rollout

New beverage lineup available in three flavors
February 25, 2019

Simply Beverages, a brand of Atlanta-based The Coca-Cola Co., is entering a new product category with the introduction of its chilled, ready-to-drink Simply smoothie fruit smoothies. The new beverage lineup offers an easy and convenient way to consume a healthy snack — nothing to chop, blend or clean up, the company says. Simply smoothie are available in three flavors: Strawberry Banana, Mango Pineapple and Orchard Berry.


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Me and the Bees Lemonade - Beverage Industry

Me & the Bee’s Lemonade celebrates 10 years of ‘bee-lieving’

Founder and CEO Mikaila Ulmer pitched story on “Shark Tank”
Barbara Harfmann
February 18, 2019

Not many 12 year olds can say that they have pitched their business on TV’s “Shark Tank,” introduced then-President Barack Obama at the United State of Women Summit, who jokingly suggested he should work for her, and formed her own nonprofit, Healthy Hive Foundation, which is aimed at saving the honeybee and the food supply.


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PepsiCo announces 2018 financial results

NAB operating profit decreased 16% for the year
February 18, 2019

PepsiCo Inc., Purchase, N.Y., reported results for the fourth quarter and full year 2018.


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Welch's Smoothie Pouches

Welch’s Smoothie Pouches

January 25, 2019

Big Easy Blends introduced its self-titled ready-to-drink (RTD) pouches in new Welch’s Smoothies.  


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Simply Beverages launched a new Simply Light line in four flavors: Simply Light Orange Pulp Free, Simply Light Orange with Calcium & Vitamin D, Simply Light Lemonade, and Simply Light Lemonade with Raspberry. - Beverage Industry

Innovative, less sweet juices key for future

Super-premium juices have been a bright spot
jessica Jacobsen
Jessica Jacobsen
January 11, 2019
Although a staple within the North American beverage market, the juice and juice drinks category has been challenged as other beverage categories have emerged as go-to options for consumers in terms of hydration and refreshment.
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National Beverage Corp.

National Beverage Corp. issues call to action for St. Jude

Beverage company places ad to encourage support for research hospital
December 18, 2018

Commemorating a quarter century as a continuing partner of St. Jude Children’s Research Hospital, National Beverage Corp., Fort Lauderdale, Fla., implores others to join its mission to provide miracles for children stricken with life-threatening illnesses.


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Grow Raw Organic

Grow Raw Organic Lacto Fermented Juices

December 17, 2018

Rye Fresh Inc. introduced its line of cold-pressed beverages: Grow Raw Organic Lacto Fermented Juices.


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