Juice & Juice Drinks

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Stamford, Conn.-based Juicy Juice announced a new contest to help kids get their creative juices flowing: the Happy Artist Contest. Budding artists can submit artwork for a chance to have their design featured on Juicy Juice packs in stores nationwide.

Uncle Matt’s Organic, Lermont, Fla., announced that it is making its best-selling organic juices and functional beverages accessible to even more consumers through its new eCommerce site. The direct-to-consumer (DTC) platform also will offer an array of mixed product bundles and exclusive online offers, like new products, that will create a convenient and exploratory way to experience the Uncle Matt's Organic brand, it says.

In the past, the high sugar content of juice and juice drinks and its association with breakfast time had the category floundering, Yet, the COVID-19 pandemic and at-home consumers seeking healthful, immune-supporting benefits has led to double-digit growth in juice and juice drinks.

True Citrus recently launched True Lemon Kids, a low-sugar, clean-label powdered drink mix designed for children.

Uncle Matt’s Organic has launched its Ultimate Immune Orange Juice.

Female, minority-founded and family-run brand Táche launched its pistachio milk in the United States.

Baltimore-based True Citrus launched True Lemon Kids, a low-sugar, clean-label powdered drink mix designed for children.

Evolution Fresh, a brand of Starbucks Corp., released Organic Cucumber Glow, a blend of cucumber juice and lemon juice with a hint of tartness, the company says.