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Home » Topics » Category Focus » Carbonated Soft Drinks

Carbonated Soft Drinks
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Coca-Cola Open for Summer

Coca-Cola unveils Open For Summer packaging

July 1, 2021

The on-package tagline “Open for Summer” invites Coca-Cola fans to “open up” an ice-cold Coke to access summer "feels" and to inspire summer rituals that we’ve missed.


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Baja Blast and Baja Blast Zero Sugar

2021 State of the Beverage Industry: CSD’s benefit from familiarity, flavor choices

Mature category seeing steady growth
Barbara Harfmann
July 1, 2021
In the midst of COVID-19, the $32 billion carbonated soft drink category has been seeing rising dollar sales as consumer thirst for nostalgia. To continue growing market share, new flavors, mixed variety packs and healthier choices can appeal to consumers
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State of the Industry 2021 main image

2021 State of the Beverage Industry

July 1, 2021
Beverage Industry provides an in-depth look into the performances and trends in the alcohol and non-alcohol categories within the last year. The report includes updated statistics from Chicago-based Information Resources Inc. (IRI) as well as industry trends and forecasts into what’s next.
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PepsiCo Sustainability

PepsiCo 2020 Sustainability Report showcases food system progress

Report highlights efforts to encourage consumers to make positive personal, environmental choices
June 30, 2021

PepsiCo Inc., Purchase, N.Y., published its 2020 Sustainability Report, presenting its continued momentum to create positive change for the planet and people while acknowledging the significant work ahead to address pressing challenges in the food system, such as climate change, fertile topsoil loss, packaging waste and inequality. The report outlines how during a tumultuous year for consumers, employees and partners, PepsiCo advanced its social and sustainability agenda across its supply chain.


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Jarritos

Jarritos, Duolingo partner to give away free Spanish lesson subscriptions

Trip to Mexico awarded to 1 grand-prize winner
June 22, 2021

Jarritos, the authentic Mexican soda brand of Novamex, El Paso, Texas, and Duolingo, the world's largest language-learning app, have teamed up to give away free Spanish lesson subscriptions while one lucky winner will get to experience a trip to Mexico to experience Mexican culture and Spanish language firsthand.


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Virgil's Root Beer

Reed’s, Virgil’s debut resealable bottles

June 17, 2021

Reed’s Inc. recently released its first-ever resealable packaging format in the company’s 30-year history. 


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IRI unveils 2020 New Product Pacesetters

Report reveals notable consumer interest in carbonated beverages
June 14, 2021

Chicago-based Information Resources Inc. (IRI) announced the release of its 2020 New Product Pacesetters, the 26th annual report revealing the top new product launches across food and beverage and non-food sectors.


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MTN DEW

MTN DEW Baja Blast returns with new varieties

CSD brand adds room spray collection, new merchandise
June 8, 2021

This summer, MTN DEW, a brand of PepsiCo, Purchase, N.Y., answers pleas from consumers everywhere with a surge of tropical Baja tastes, including two new flavors and a chance at daily rewards and a grand prize giveaway, keeping the party going, all summer long.


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PBV

Pepsi Bottling Ventures raises money for The V Foundation for Cancer Research

Bottler announces Jimmy V vending machines raises money for cancer research
June 3, 2021

Pepsi Bottling Ventures, through its Jimmy V vending machines, raised more than $180,000 for cancer research in 2020.


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Reed's Inc.

Reed’s Extra Ginger Beer now in aluminum cans

Ginger beer brand expands into Walmart with mixer sets
May 27, 2021

Reed’s Inc., Norwalk, Conn., announced the launch of its flagship Extra Ginger Beer in 12-ounce cans led by the expansion into more than 1,600 Walmart Mixer Sets, marking a secondary shelf placement for Reed’s.


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Events

April 16, 2025

2025 State of the Industry Series: Alcoholic Beverages

On Demand In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at S&D Insights LLC delve into these trends and how they’re shaping the industry.

January 29, 2026

Gen Z Unpoured: The Big Beverage Shifts Coming in 2026+

In this webinar, Black Swan Data will explore what Gen Z will be drinking (and not drinking) in 2026 and beyond. From emerging alcohol trends to new frontiers for functional sodas, this content will unpack the needs, behaviors and passions shaping the next generation of drinks. 

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