Carbonated Soft Drinks

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This fall, The Coca-Cola Co. is reintroducing the iconic Mr. Pibb with a bold reformulation and rebranding of Pibb Xtra, designed to meet the tastes of today’s consumers.

Beverage brands are embracing Latin inspiration in their flavor formulations. 

AriZona Beverages announced the release of a new Chocolate Soda, created in collaboration with the Tunnel to Towers Foundation. 

Jarritos announced the nationwide launch of Jarritos Mandarin Zero, bringing its most popular flavor to fans in a zero-calorie format. 

The Coca-Cola Co. is giving consumers a new way to enjoy their favorite beverages with the debut of the 7.5-ounce mini can as a single-serve option in convenience stores nationwide beginning Jan. 1.

This fall, Diet Coke, a brand of The Coca-Cola Co., is bringing back one of its most beloved flavors, Retro Diet Coke Lime, returning to shelves nationwide Oct. 6. 

Mountain Dew, a brand of PepsiCo, is shaking things up with its latest release: Dirty Mountain Dew Cream Soda Dew, the first indulgent flavor in its portfolio.

Ben Stiller launched Stiller’s Soda in his hometown of New York City, introducing a beverage that is low sugar, only 30 calories and all-natural. 

RC Cola is making a bold return to the spotlight with its first advertising campaign in 40 years, it shares.

This NFL season Pepsi is looking to “crash” consumers tailgates in its latest campaign to show that Pepsi and tailgating go hand-in-hand.