Carbonated Soft Drinks

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Following the announcement of PepsiCo’s pending acquisition of prebiotic carbonated soft drink (CSD) brand poppi, many have wondered how this will impact the burgeoning segment. In an interview with Beverage Industry, Nik Allen, senior analyst at Euromonitor International, Chicago, shares how the market will respond to the acquisition.

PepsiCo Inc., Purchase, N.Y., announced that it has entered into a definitive agreement to acquire poppi, Austin, Texas, for $1.95 billion, including $300 million of anticipated cash tax benefits for a net purchase price of $1.65 billion.

Health-Ade announced the addition of two flavors to its prebiotic soda line: SunSip Dr. Bubbles and SunSip Cream Soda.

poppi is joining forces with “A Minecraft Movie” with the limited-edition release of four-packs inspired by the Minecraft universe. 

Bottlers recognize the importance of serving members of the communities they operate in and serve. Coca-Cola Consolidated has made this a top priority not just through their products but also the community outreach efforts of its team members.

Preston, Wash.-based Talking Rain Beverage Co., makers of Sparkling Ice, unveiled Popwell, a new prebiotic and immunity-supporting beverage. 

Spindrift Beverage Co. Inc., Newton, Mass., announced the newest addition to its product portfolio: Spindrift SODA. Launching with five flavors — Concord Freeze, Ginger Ale, Orange Cream Float, Shirley Temple and Strawberry Shortcake ― every flavor contains 20% not-from-concentrate juice.

Sprecher Brewing Co. teamed up with Ubisoft to release a limited-edition 16-ounce root beer can in celebration of Assassin’s Creed Shadows, the highly anticipated next chapter in the video game series. 

Jarritos, the Mexican soda brand known for its bold flavors and rich cultural roots, announced the newest addition to its sweet suite of beverages rooted in culture and connection: JARRIBOBA. 

The Coca-Cola Co., Atlanta, unveiled its first-ever prebiotic soda: Simply Pop. Made with real fruit juice and no added sugar, Simply Pop is launching with five flavor variants — offering support for gut health and immune function, the company says.