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Home » Topics » Beverage Industry Packaging » New Packages

New Packages
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Buddha's Brew adds peace sign to bottom of bottle

Packaging design encourages consumers to find peace
January 16, 2015

Since its launch in 2006, Buddha’s Brew Kombucha has undergone multiple packaging evolutions to find a package that makes business and brand sense.


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Coco Joy Kids releases 'Big Hero 6' bottles

Six-packs originally offered movie ticket discounts
January 16, 2015

Fal Food and Beverages, a Fal Group brand, launched special-edition “Big Hero 6” packaging for its Coco Joy Kids brand.


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Jammin' Java launches Keurig-compatible pods

Coffee-maker to launch EcoCup version in summer
January 16, 2015

Jammin Java Corp.’s Marley Coffee is working with its single-serve coffee partner and investor Mother Parkers Tea & Coffee to launch this month a new version of the Marley Coffee RealCup capsule that will be compatible with Keurig Green Mountain’s Keurig 2.0 brewer.


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Red Rose Tea launches single-serve cups

Original, Naturally Decaffeinated, English Breakfast now available in new format
December 16, 2014

Red Rose Tea is brewing up three of its best-selling black tea blends in a new single-serve-cup format.


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Kenwood Vineyards Artist Series releases Keith Wicks label

Special-edition label represents wine's growing region
December 16, 2014

In celebration of its 36th anniversary, the Kenwood Vineyards Artist Series released its 2010 vintage Cabernet Sauvignon featuring a limited-edition label created by artist Keith Wicks.


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Fred Water sells empty bottles to promote water consumption

Bottled water brand urges consumers to refill with free water sources
December 16, 2014

As part of its mission to rid the world of sugar over-consumption and reduce the global amount of adult-onset diabetes and childhood obesity, Fred Water started selling its pocket-friendly water flasks empty.


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Salada Tea partners with American Cancer Society for new packaging

Special-edition boxes urge consumers to support the cause
December 16, 2014

Salada Tea has partnered with the American Cancer Society to help the fight against cancer. As part of the partnership, Salada Tea donated $25,000 to the organization and is promoting awareness of its cancer research, education and prevention mission with special-edition packaging and inserts in all Salada Tea products.


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Mike's Hard Lemonade adds 'Crafted to Remove Gluten' seal

New TTB designation highlights FMB's proprietary filtration process
December 16, 2014

In an effort to meet the needs of consumers wanting gluten-free alcohol beverages, Mike’s Hard Lemonade Co. worked with the Alcohol and Tobacco Tax and Trade Bureau (TTB) to create and secure an exclusive “Crafted to Remove Gluten” seal for its flavored malt beverages.


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Lord Calvert revives original bottle for 50th anniversary

Old-style package features updated label
November 17, 2014

In honor of the 50th anniversary of Luxco’s Lord Calvert brand, the company returned the Canadian whisky to its original embossed bottle but with a refreshed label, it says.


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New Honest Tea labels tout environmental commitment

Honest Tea now a member of 1% for the Planet
November 17, 2014

Honest Tea, an independent operating unit of The Coca-Cola Co., refreshed its glass-bottled line of teas to deepen the brand’s mission and broaden its impact, the company says.


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