Entertainment icon Snoop Dogg, in collaboration with Death Row Records and his beverage company Iconic Tonics, announced the expansion of his hemp-infused beverage lines, Do It Fluid and Doggy Spritz, into three influential U.S. markets: New Jersey, Georgia and Tennessee.
Afterdream, a new brand of microdosed, non-alcohol cannabis beverages, unveiled its signature ready-to-drink cans, offering a functional alternative to alcohol, it says.
As state-by-state laws often vary, making national expansion and product standardization of THC beverages challenging, brand representatives highlight the efforts being made to reach clearer solutions.
Curaleaf, a leading international provider of consumer cannabis products, announced the launch of Select FormulaX, a new hemp-derived THC energy drink.
As consumer interest in THC beverages is on the rise, brand representatives discuss how wellness trends are driving growth, as well as the challenges of working within an unregulated market.
As the expiration of the 2018 Farm Bill approaches, questions remain about the future of hemp-derived products. Industry stakeholders highlight that policymakers should be looking toward regulation, not prohibition in these next steps.