Articles Tagged with ''adaptogens''

REBBL, a plant-powered functional beverage brand, announced the launch of REBBL Protein Coconut Macaroon.

Natalie's Orchid Island Juice Co. announced the introduction of two tomato-centric blends: Red Tomato Reishi and Green Tomato Lion's Mane. 

Dallas-based G.O.A.T. Fuel, a health-forward energy drink from Pro Football Hall of Famer and renowned NFL G.O.A.T.  Jerry Rice, announced that it is partnering with The Vitamin Shoppe, Secaucus, N.J., as the exclusive retailer of its new Pineapple Cream Soda and Black Cherry Ginger Ale flavors. 

Karma Water introduced its latest innovation: Karma Energy Water, combining 150 mg of natural caffeine with Kyowa USA’s brain health ingredient Cognizin Citicoline.

Rowdy Mermaid, a functional beverage brand, announced the release of its latest innovation: good mood soda, a low-sugar, low-calorie, functional soda infused with 200 mg of ashwagandha extract.  

As consumers rapidly switch to healthier alternatives and embrace prevention as a tool for living a better lifestyle, experts note that interest in botanicals and adaptogens is on the rise. 

With no shortage of contributing factors for Americans’ rising stress levels, ingredient suppliers are turning to holistic ingredients that promote relaxation and stress relief to help beverage-makers meet consumers’ growing need states.

Blue Bear introduced its ready-to-drink (RTD) functional sleep drink to tackle several key issues that prevent a restful night of sleep, it says.

With consumers’ brains in overdrive, many are turning to beverages that support their mental well-being.

With the functional beverage space growing dramatically, experts note that consumer interest in botanicals and adaptogens is on the rise.