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Home » variety pack

Articles Tagged with ''variety pack''

Stone 12 Days of IPA

Stone Brewing releases Stone 12 Days of IPAs pack

November 23, 2021

San Diego-based Stone Brewing introduced a celebration of IPAs for the holiday season. This pack features 12 individual beers, including new recipes, year-round staples, and archived fan-favorites.


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24 Beers of Cheer

AB's Brewers Collective releases 24 Beers of Cheer pack

November 11, 2021

The Brewers Collective at Anheuser-Busch is bringing avid craft beer fans around the country 24 unique beers featuring a variety of styles from seven regional breweries across the country.


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Truly Holiday Party Pack

Truly Holiday Party Pack launches nationwide

Variety pack features 4 cocktail-inspired flavors
November 5, 2021

Truly Hard Seltzer released its Truly Holiday Party Pack. The festive variety pack features four cocktail-inspired flavors: Cran Orange Sparkler, Pomegranate Ginger Fizz, Holiday Sangria Style and Spiked Apple Spice. 


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Topo Chico

Topo Chico’s new variety pack arriving in 2022

Margarita Hard Seltzer Variety Pack features 4 tropical flavors
October 29, 2021

After a record-breaking first year for Topo Chico Hard Seltzer, Molson Coors Beverage Co., Chicago, announced the brand’s second variety pack and first-full flavor extension ― Topo Chico Margarita Hard Seltzer Variety Pack.


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Mind Haze mixed pack

Firestone Walker unveils Tropical Hazy Mixed Pack

October 14, 2021

Firestone Walker unveiled the Tropical Hazy Mixed Pack for its Mind Haze IPA beer brand. With this new mixed pack, Firestone Walker’s Mind Haze IPA experience now includes three new hazy IPAs — Tiki Smash, Hopical Crush and Citrus Cyclone.


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Harpoon Dunkin Dozen

Harpoon Brewery, Dunkin’ release fall mix-pack

Variety pack features 3 new craft beers
September 3, 2021

For the fourth year in a row, Harpoon Brewery and Dunkin' are giving fans a fresh way to celebrate fall. Joining fan-favorite Harpoon Dunkin' Pumpkin Spiced Latte Ale are three new craft beers that can be purchased as part of the Harpoon Dunkin’ Dozen mix-pack, which includes three beers for each of the four styles.


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Bud Light Seltzer

Bud Light Seltzer Fall Flannel variety pack arrives

Limited-time pack includes 3 new fall-inspired flavors
September 2, 2021

Bud Light Seltzer, a brand of St. Louis-based Anheuser-Busch, is introducing its new limited-edition Bud Light Seltzer Fall Flannel variety pack. The Fall Flannel variety pack features three new fall-inspired flavors along with fan-favorite Apple Crisp, brought back for a limited time only from last year’s Ugly Sweater pack.


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FaZe Clan variety pack

G FUEL debuts Sam’s Club exclusive FaZe Clan variety pack

August 27, 2021

G FUEL introduced the FaZe Clan G FUEL Variety Pack featuring MFAM Punch, Sour Blue Chug Rug and FaZeberry at Sam's Club stores.


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Dogfish Head Hoppy Pack

Dogfish Head Hoppy Variety Pack delivers multi-sensory experience

August 5, 2021

Dogfish Head Craft Brewery's new Hoppy Variety Pack offers drinkers a unique, multi-sensory experience with a special, hop-scented element made using real hop oils on the front of each box. 


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Bud Light seltzers
Cover Feature

Hard seltzers comprise 7% of total beverage alcohol

Large and small companies invest in hard seltzers
Barbara Harfmann
July 27, 2021
Hard seltzers are sizzling hot in the beverage marketplace, now comprising 7% of total beverage alcohol. Brands that want to succeed will need to entice consumers with flavor and formulation innovation and convenient RTD packaging.
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