Variety pack - Articles - Page 8

Harpoon Brewery, Dunkin’ release fall mix-pack

Variety pack features 3 new craft beers

September 3, 2021

For the fourth year in a row, Harpoon Brewery and Dunkin' are giving fans a fresh way to celebrate fall. Joining fan-favorite Harpoon Dunkin' Pumpkin Spiced Latte Ale are three new craft beers that can be purchased as part of the Harpoon Dunkin’ Dozen mix-pack, which includes three beers for each of the four styles.

Bud Light Seltzer Fall Flannel variety pack arrives

Limited-time pack includes 3 new fall-inspired flavors

September 2, 2021

Bud Light Seltzer, a brand of St. Louis-based Anheuser-Busch, is introducing its new limited-edition Bud Light Seltzer Fall Flannel variety pack. The Fall Flannel variety pack features three new fall-inspired flavors along with fan-favorite Apple Crisp, brought back for a limited time only from last year’s Ugly Sweater pack.

G FUEL debuts Sam’s Club exclusive FaZe Clan variety pack

August 27, 2021

G FUEL introduced the FaZe Clan G FUEL Variety Pack featuring MFAM Punch, Sour Blue Chug Rug and FaZeberry at Sam's Club stores.

Dogfish Head Hoppy Variety Pack delivers multi-sensory experience

August 5, 2021

Dogfish Head Craft Brewery's new Hoppy Variety Pack offers drinkers a unique, multi-sensory experience with a special, hop-scented element made using real hop oils on the front of each box.

Cover Feature

Hard seltzers comprise 7% of total beverage alcohol

Large and small companies invest in hard seltzers

Barbara Harfmann

July 27, 2021

Hard seltzers are sizzling hot in the beverage marketplace, now comprising 7% of total beverage alcohol. Brands that want to succeed will need to entice consumers with flavor and formulation innovation and convenient RTD packaging.

Vizzy releases new watermelon hard seltzer variety pack

Mix pack contains 4 new varieties

July 20, 2021

Just in time for National Watermelon Day on Aug. 3, Vizzy, a brand of Chicago-based Molson Coors Beverage Co., released four new watermelon hard seltzer combinations: Blueberry Watermelon, Kiwi Watermelon, Passionfruit Watermelon and Mango Watermelon.

Jones Soda creates custom 12-pack for Costco’s Bay Area locations

July 16, 2021

Jones Soda Co., Seattle, created a limited-edition, three-flavor Red, White and Blue 12-pack for Costco’s 57 Bay Area locations.

2021 State of the Beverage Industry: CSD’s benefit from familiarity, flavor choices

Mature category seeing steady growth

Barbara Harfmann

July 1, 2021

In the midst of COVID-19, the $32 billion carbonated soft drink category has been seeing rising dollar sales as consumer thirst for nostalgia. To continue growing market share, new flavors, mixed variety packs and healthier choices can appeal to consumers

Bud Light Seltzer releases 24-can mix pack

June 24, 2021

For seltzer fans looking to mix things up this summer, Bud Light Seltzer is offering a new limited-edition Mix Pack, which combines the new Bud Light Seltzer Iced Tea and fan-favorite Bud Light Seltzer Lemonade into one variety pack.

Ballast Point celebrates 25th anniversary with mix pack

Limited-edition pack contains 4 classic beers

June 18, 2021

To celebrate a quarter century of brewing, Ballast Point Brewing Co., a division of San Diego-based Kings & Convicts Brewing Co., is releasing a new, limited-release 25th Anniversary Mix Pack.