Twelve5 Beverage Co. released its new seasonal collection of REBEL Hard Coffee for summertime sipping: REBEL Hard Coffee’s Hard Berry Crisp Latte, a blend of berries and smooth cream.
Labels feature whimsical watercolor design by artist Catalina Estrada
July 31, 2020
DRY Soda Co. debuted limited-edition 2020 DRY Botanical Bubbly Summer Celebration bottles containing its line of non-alcohol beverages in two flavors: Pineapple and Watermelon.
To help celebrate the release of its new packaging, Coors Light gave away a pair of Ray-Bans to 1,000 consumers who posted a photo on Twitter or Instagram with the can sunglasses over their eyes using the hashtag #TakeTimeToChill.
Sales of the cans and multi-packs donated to Folds of Honor
June 23, 2020
Budweiser unveiled a new limited-edition patriotic-themed family pack of products with red, white and blue camo-designed cans and large packs honoring the five branches of the United States Military.
Limited-edition cans to include national, Texas versions
March 6, 2020
With warmer weather on the horizon, Dos Equis, a brand of White Plains, N.Y.-based HEINEKEN USA, has announced the release of limited-edition summer packaging.
Parisian fashion house Maison Labiche crafts vodka label
July 27, 2019
This year, the vodka brand partnered with Parisian fashion house Maison Labiche to create a bottle that captures the fun and carefree attitude of the French Riviera.
Hard seltzer, canned wine expected to be top growers, Nielsen reports
July 1, 2019
The Fourth of July holiday is around the corner and that has consumers stocking up on their favorite foods and beverages. When prognosticating about which beverages consumers will reach for this holiday, New York-based Nielsen analyzed the performance of numerous beverage alcohol categories and segments.