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Home » summer releases

Articles Tagged with ''summer releases''

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Red Bull Summer Edition Strawberry Apricot

April 4, 2022

Red Bull unveiled the latest in its Red Bull Edition series with the launch of Red Bull Summer Edition Strawberry Apricot. 


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Rebel Hard Coffee

Rebel Hard Coffee Hard Berry Crisp Latte

April 13, 2021

Twelve5 Beverage Co. released its new seasonal collection of REBEL Hard Coffee for summertime sipping: REBEL Hard Coffee’s Hard Berry Crisp Latte, a blend of berries and smooth cream.


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DRY Soda Summer Collection

DRY Soda Co. release 2020 DRY Botanical Bubbly Summer Celebration bottles

Labels feature whimsical watercolor design by artist Catalina Estrada
July 31, 2020

DRY Soda Co. debuted limited-edition 2020 DRY Botanical Bubbly Summer Celebration bottles containing its line of non-alcohol beverages in two flavors: Pineapple and Watermelon.


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Virgil's Koozies

Virgil’s releases Summer Squad Party Pack

Limited-edition variety pack includes numbered Koozies
July 24, 2020

Virgil's Summer Squad Party Pack includes a collection of 10 colorful Koozies marked 1-10 to encourage responsibly fun gatherings.


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Harpoon summer mix pack

Harpoon Brewery’s new mix pack a fantasy come true

Fantasy League pack contains four summery seasonals for every taste
July 21, 2020

Harpoon Brewery has launched a Fantasy League Mix Pack of three recreational session beers for the summer season.


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Coors Light Summer Can

Coors Light unveils second installment in Made to Chill campaign

Sunglasses on can turn blue when beer is ice-cold
June 26, 2020

To help celebrate the release of its new packaging, Coors Light gave away a pair of Ray-Bans to 1,000 consumers who posted a photo on Twitter or Instagram with the can sunglasses over their eyes using the hashtag #TakeTimeToChill. 


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Budweiser Limited-Edition Packaging

Budweiser launches new limited-edition patriotic packaging

Sales of the cans and multi-packs donated to Folds of Honor
June 23, 2020

Budweiser unveiled a new limited-edition patriotic-themed family pack of products with red, white and blue camo-designed cans and large packs honoring the five branches of the United States Military. 


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Dos Equis Summer Packaging

Dos Equis to release summer packaging

Limited-edition cans to include national, Texas versions
March 6, 2020

With warmer weather on the horizon, Dos Equis, a brand of White Plains, N.Y.-based HEINEKEN USA, has announced the release of limited-edition summer packaging. 


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Grey Goose Summer Riviera Bottle - Beverage Industry

Grey Goose releases Summer Riviera bottle

Parisian fashion house Maison Labiche crafts vodka label
July 27, 2019
This year, the vodka brand partnered with Parisian fashion house Maison Labiche to create a bottle that captures the fun and carefree attitude of the French Riviera.
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Beverage swap-out trend likely to continue this Fourth of July

Hard seltzer, canned wine expected to be top growers, Nielsen reports
July 1, 2019

The Fourth of July holiday is around the corner and that has consumers stocking up on their favorite foods and beverages. When prognosticating about which beverages consumers will reach for this holiday, New York-based Nielsen analyzed the performance of numerous beverage alcohol categories and segments.


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