Articles Tagged with ''dietary supplements''

Smarter Generation Inc. launched Prefunc natural herbal liquid supplement shots, which are designed to help the body cope with the effects of a hangover.

The old saying that “An apple a day keeps the doctor away” might someday transition to “A supplement a day keeps the doctor away” as topics such as the U.S. obesity rate, an aging baby boomer generation, and increased energy/alertness continue to bring attention to the nutritional/dietary supplement segment, according to market research firms.

 Celsius Holdings Inc. redesigned the packaging for its ready-to-drink supplement beverages. 

The Hain Celestial Group Inc. added Celestial Seasonings Sleepytime Snooz Natural Sleep Aid herbal supplements to its natural shots portfolio.

 Many beverages provide a single function of refreshment and have achieved success in doing so.  

Koppla Nutrients launched Calm-fidence dietary supplement shots that were formulated to relieve stress and provide calm and focused energy, it says.

Last month, market research firm Nielsen outlined its new platform of 12 criteria for new product success during an “Innovation Revelation” webinar. In addition to outlining the dozen steps, Vicki Gardner, senior vice president of product innovation North America for the New York-based company, noted that traditionally successful product launches often offer benefits previously unavailable in the marketplace.