Articles Tagged with ''rum''

Sailor Jerry Spiced Rum - Beverage Industry

Sailor Jerry Spiced Rum unveils redesigned bottle, label

Bottle features a retouched label in honor of Norman “Sailor Jerry” Collins
June 20, 2018
Created to honor the Father of American old school tattooing, Norman “Sailor Jerry” Collins, the redesigned bottle shows iconography and imagery that highlights the life and times of Collins, the company says.
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Owney's Rum

Owney’s Rum

May 31, 2018

Owney’s announced the release of its newest product, Owney’s Rum.  


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Captain Morgan Spiced Rum Beverage Industry October 2017

Captain Morgan Spiced Rum updates bottle design

Embossing, cap and label retooled to offer modern look
October 13, 2017
Captain Morgan Spiced Rum released a new bottle design. Updates were made to the embossing, cap and label to give the rum brand a modern look, the company says.
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Sailor Jerry Spiced Rum

Sailor Jerry Spiced Rum releases limited-edition bottle

Bottles celebrate National Rum Day
September 15, 2016

In celebration of National Rum Day, Aug. 16, Sailor Jerry Spiced Rum released a limited-edition summer bottle that featured iconic artwork from the father of old-school tattooing, Norman “Sailor Jerry” Collins, for whom the rum is inspired, the company says.


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Cruzan Rum announces new campaign

A Diamond in the Rum features social media, digital, in-store support
February 23, 2016

Cruzan Rum, a brand of Deerfield, Ill.-based Beam Suntory Inc., announced it is unveiling the brand’s new campaign: A Diamond in the Rum. Crafted on the island of St. Croix, the company describes Cruzan Rum as a unique and exceptional spirit — qualities typically reserved to describe diamonds — and it’s these traits that inspired the latest campaign. 


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