Rum - Articles - Page 5 | Beverage Industry

BACARDÍ Reserva Ocho Sherry Cask Finish

September 8, 2021

BACARDÍ rum expanded its premium portfolio range with the launch of a limited-edition BACARDÍ Reserva Ocho Sherry Cask Finish.

SelvaRey Coconut debuts campaign with Bruno Mars

July 12, 2021

Available just in time for summer, SelvaRey Coconut is being introduced by Bruno Mars and a few of his famous friends as “a party in a party when you celebrate — SelvaRey.”

Between Drinks

Post-COVID, consumers plans to return to on-premise neighborhood restaurants

Rum surges in popularity with piña colada, mojito top cocktails

Barbara Harfmann

May 20, 2021

Post-COVID-19, experts note that the “size of the prize” opportunity in the on-premise channel are huge. When making cocktails, rum is surging in popularity as the spirit of choice in piña coladas, mojitos and Margaritas.

Kōloa Kaua'i Cacao Rum

January 21, 2021

Kōloa Rum Co. debuted its Kōloa Kaua'i Cacao Rum in partnership with Kaua'i’s Lydgate Farms.

Kōloa Reserve Five-Year Aged Hawaiian Rum

January 14, 2021

Kōloa Rum Co. launched the brand’s third aged rum with the debut of its single-barrel Kōloa Kaua'i Reserve Five-Year Aged Hawaiian Rum.

Saltwater Woody

January 8, 2021

Saltwater Woody released an American craft rum made with grapefruit juice and cut to proof with saltwater.

Tanduay Double Rum

November 10, 2020

Tanduay has released its Double Rum, 100 percent rum aged in bourbon barrels and made for sipping neat, the company says.

Appleton Estate Jamaica Rum rebrands lineup

Rum brand releases new variety to coincide with new packaging

May 14, 2020

The release of Appleton Estate 8 Year Old coincides with a brand relaunch, featuring newly designed packaging.

Last Drop

Captain Morgan gives free Lyft rides to Gasparilla Fest-goers

April 9, 2020

At the 2020 Gasparilla Pirate Fest, Captain Morgan came through for fest-goers by offering free Gasparilla Pirate Fest Scully VIP Hospitality tickets for up to 10 “Morgans” (anyone with the first, middle or last name of Morgan) and two members of their crew (21 or older).