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Home » craft beer

Articles Tagged with ''craft beer''

Beverage brands keep marketing interactive

Johnny Appleseed Hard Cider breaks record for world’s largest ice luge
July 16, 2014

Americans are used to greeting pizza deliverymen at their doors, but a new smartphone app is bringing delivery into a new realm.


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2014 State of the Industry: Beer

Consumers seek flavor in beer segments
July 11, 2014

When it comes to the beer segment, more consumers are seeking upscale offerings. Andrea Riberi, senior vice president of alcohol beverages with Nielsen, New York, told Beverage Industry in its March issue that super-premium domestic beers, which include brands like MillerCoors’ Blue Moon and Anheuser-Busch’s Bud Light Lime and Michelob Ultra, gained 2 percent in case volume last year.


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2014 State of the Industry Report

An overview of beverage performance by category
July 11, 2014

Beverage Industry provides an in-depth look at the performances and trends in non-alcohol and alcohol categories in the last year.


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Berghoff Granola Shambler

July 9, 2014

Berghoff Brewing released its latest seasonal offering, the Berghoff Granola Shambler, in extremely limited quantities in the Midwest.


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Grätzer

July 2, 2014

New Belgium Brewing Co. collaborated with Midwest craft brewer 3 Floyds to develop Grätzer ale.


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Portland Brewing Oregon Honey Beer

June 20, 2014

Portland Brewing Co. released its summer seasonal: Portland Brewing Oregon Honey Beer.


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Beverage brands release TV-show-inspired drinks

J.R. Ewing Bourbon tips its hat to Dallas TV show
Jennifer Storelli
June 16, 2014

Even though summer is my favorite season, the downside to this time of year is that my favorite TV shows are on summer break.


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Red Hare launches craft beer in Novelis' evercan

Evercan's eco-friendly packaging process connects with brand's commitment to sustainability
June 16, 2014

In May, Red Hare Brewing Co. introduced its Red Hare craft beer in Novelis’ evercan packaging in key markets throughout the southeastern United States.


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Stevens Point Brewery releases limited-edition IPA variety pack

Pack boasts Point Spruce Tip IPA, Point Peach Mango IPA, Point White IPA and Point One Shot IPA craft beers
June 16, 2014

So that consumers don’t have to worry about which beer to purchase, Stevens Point Brewery released a new Point variety 12-pack that contains its four new India Pale Ales (IPAs): Point Spruce Tip IPA, Point Peach Mango IPA, Point White IPA and Point One Shot IPA.


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New Belgium Brewing initiates portfolio-wide packaging refresh

New label designs reimagine brands watercolor imagery
June 16, 2014

At the beginning of this year, New Belgium Brewing revealed a new look and feel with a portfolio-wide packaging refresh.


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