Sazerac acquires Dirty Shirley
Ready-to-drink cocktail joins company’s global spirits portfolio

Sazerac, Louisville, Ky., announced its acquisition of Dirty Shirley, a ready-to-drink cocktail brand known for its vodka-spiked take on the classic Shirley Temple.
“We are excited to make the Dirty Shirley brand a part of the Sazerac family,” said Jake Wenz, CEO of Sazerac, in a statement. “The brand has carved a unique space in the RTD category with their bold cocktails and distinct personality, and we’re looking forward to continuing to build on the solid foundational work done by the brand to-date.”
The acquisition comes as the Shirley Temple makes a major comeback, fueled by consumers craving their favorite childhood nostalgia drink but this time, with a grown-up upgrade, the company says.
Adam Kost, founder of Dirty Shirley, stated: “Sazerac is the perfect home for Dirty Shirley. They have the scale, expertise, and vision to take the brand to the next level, and I have full confidence they will continue to build Dirty Shirley into an iconic name in the spirits industry.”
Dirty Shirley joins Sazerac's global spirits portfolio including BuzzBallz, Buffalo Trace Bourbon, Traveller Whiskey, Fireball Cinnamon Whisky, Southern Comfort, SVEDKA Vodka, Wheatley Vodka, Myers’s Rum, Paddy’s Irish Whiskey and many more.
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