Chobani announced the launch of Chobani Zero Sugar, an innovative zero sugar offering in a convenient drink format.
The announcement builds on Chobani’s mission of making good food for all and is an extension of the company’s zero sugar portfolio, which launched in 2021 with Chobani Zero Sugar Greek Yogurt cups, it says.
“After a few years of being hyper-focused on optimizing our core portfolio and improving excellence in our supply chain and service levels, we are extremely excited to once again dazzle the shelves with the launch of our new zero sugar drinks,” said Niel Sandfort, chief innovation officer at Chobani, in a statement. “This latest innovation takes an already successful product line, made with natural ingredients, to the next level by evolving it into a drinkable format, perfect for the on-the-go consumer.”
An excellent source of protein and billions of probiotics, Chobani Zero Sugar drinks are made using natural fermentation, where live and active yogurt cultures and probiotics eat the sugars found in milk, the company notes. It’s sweetened with only natural sugar alternatives, free of lactose and preservatives, contains zero grams total sugar, serves as a good source of calcium, and is only 50 calories in each 7-ounce serving, it says. Chobani Zero Sugar drinks stay true to Chobani’s innovation philosophy in using natural, non-GMO ingredients — just like all of the company’s yogurt offerings, it adds.
Packaged in 7-ounce single-serve bottles, Chobani Zero Sugar drinks come in Mixed Berry, Peaches & Cream, Strawberry Cheesecake, and Milk & Cookies flavors at a suggested retail price of $1.99 a bottle.
www.chobani.com