The RYL Co. announced the debut of its new signature line of ready-to-drink (RTD) canned iced teas.
The line includes irresistibly indulgent taste profiles of nostalgic, well-known iced tea, while delivering similar health benefits of homemade steeped tea, amidst being zero sugar, zero calories and no artificial ingredients, the company says. RYL Tea is packaged in a fully recyclable aluminum can, challenging the traditional plastic-filled tea category, it adds.
With four different flavors — Original Green Tea, Peach Black Tea, Raspberry Black Tea and Lemon Black Tea — The RYL Co. iced teas are sweetened by all-natural monk fruit and stevia leaf extract, it notes. All products are Non-GMO Project Verified, OU Kosher, gluten free and plant based, it says.
“Wellness consumers are looking for more ways to eat and drink,” said Blodin Ukella, CEO and founder of The RYL Co., in a statement. “At The RYL Co., we are focused on pioneering what we call the ‘additive revolution’ by bringing added value versus disruptive value to both consumers and retail partners. We’re proud to deliver a trusted and transparent ingredient label via our proprietary Ryl Polyphenol Technology, and in parallel, add a delicious, functional wellness offering to the multibillion-dollar RTD tea category. Healthy can mean indulgence at the same time.”
Packaged in 16-ounce cans, RYL Tea officially launched across the Northeastern United States in Wegmans and select Whole Foods Market stores, with additional launches in Wakefern and nationwide Sprouts Farmers Market planned in the coming months, it says.