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Wine & SpiritsNew Packages

Crystal Head Vodka celebrates diversity and equality

Crystal Head Vodka
(Image courtesy of Crystal Head Vodka)
June 10, 2021

Crystal Head Vodka, the ultra-premium spirit known for its signature skull bottle, announced that its limited-edition Pride bottle in celebration of diversity and equality is back by popular demand. In addition to the 750-ml bottle, the Pride bottle, which uses a one-of-a-kind proprietary decoration process unique to the brand, also is available in a new 1.75-liter size. The bottle shines brightly, inspiring freedom of expression and creative thought, the company says. A collector’s item, 2021 is the last year to purchase the Pride bottle design, it adds. A proud ally of the LGBTQIA+ community, Crystal Head Vodka is committed to using its platform as a tool to educate and support, not only from Pride bottle profits, but through continuous, year-round global efforts with its partners, including Stonewall Sports program, The Test Positive Awareness Network, Kaleidoscope Trust, and Lurie Children’s Hospital Transgender Youth Program, it states. “Our beautifully decorated rainbow bottle is made with pride," said Dan Aykroyd, Crystal Head Vodka founder, actor and musician, in a statement. "Crystal Head Vodka is the vodka for the creative spirit — we see the world without limitations and provide inspiration to dream, build and make, inspiring freedom of expression and creative thought." The Crystal Head Vodka Pride bottle is available in 750-ml and 1.75-ml formats for a suggested retail price of $49.99 and $99.99, respectively. It is available in select U.S. markets, Canada and Europe and on ReserveBar.com until July.

KEYWORDS: Pride Month Pride packaging Vodka

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