Karma Wellness Water announced a partnership with Big Brothers Big Sisters of America (BBBSA) to support their mission of empowering children to live up to their full potential through mentorship. Through this new partnership, Karma Water and Big Brothers Big Sisters will encourage society to “do good” through the power of co-branded storytelling on social media. The long-term relationship is intended to promote kindness and good deeds, the brand says.
Karma Wellness Water, Big Brothers Big Sisters team up
Social campaign promotes kindness, good deeds
December 9, 2020