Karma Wellness Water and Big Brothers Big Sisters are teaming up on social media to promote kindness and good deeds through their latest campaign.  

Green Circle Capital Partners, New York, announced the completion of an equity capital raise for Pittsford, N.Y.-based Karma Culture LLC, makers of Karma Wellness Water and Karma Probiotics. 

Karma Culture LLC announced the addition of Karma Probiotics, a line of enhanced waters featuring patented GanedenBC30 probiotics and fiber. 

Ancient Greek fabulist Aesop once said, “Beware lest you lose the substance by grasping at the shadow.” The notion of not letting outside influences take away from a core message has been applied to literature, music, politics and even business. For one beverage-maker, substance over style has been a philosophy engrained in its products and messaging from the beginning.

Karma Culture LLC created Karma Wellness Water, which keeps the vitamins separate from the water in a custom cap until consumption.