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Beverage NewsJuice & Juice Drinks

Evolution Fresh partners with HelloFresh

HelloFresh subscribers to receive a bottle of Green Devotion

Evolution Fresh
January 26, 2018

In celebration of National Green Juice Day (Jan. 26), cold-pressed, high-pressure processed juice brand Evolution Fresh, a product of Seattle-based Starbucks Coffee Co., is celebrating the holiday in veggie-centric ways that inspire health and wellness in the New Year.

Evolution Fresh is partnering with HelloFresh, a weekly recipe kit delivery service, to deliver 100,000 bottles of green juice to encourage customers to maintain their 2018 health and wellness resolutions, the company says.

During the month of January, HelloFresh subscribers will receive an extra serving of veggies through an 11-ounce bottle of Evolution Fresh cold-pressed, high pressure processed Green Devotion, it adds.

“We are thrilled to join HelloFresh and deliver our healthy snack options directly to customers,” said Anne Williams, vice president of marketing and category at Evolution Fresh, in a statement. “When people feel increasingly challenged by their commitment to make better choices, Evolution Fresh provides a simple solution — a green juice for that extra boost of motivation to stay on track.”

Consumers also can celebrate National Green Juice Day these ways:

  • Grab a cold-pressed Evolution Fresh green juice from a participating Starbucks store or grocery store for a healthy snack and simple way to get more nutrients from green vegetables in your daily diet.
  • Start off your morning by making your own green juice at home using this Evolution Fresh “Morning Greens Smoothie” recipe.
  • Consumers also have the opportunity to win one of five Evolution Fresh and mindbodygreen (MBG) prize packs by participating in the Evolution Fresh and mindbodygreen #GotMyGreens Instagram sweepstakes. Prize packs each include three mindbodygreen classes, an hour-long coaching session with an MBG expert, and an Evolution Fresh bento box with 10 free green juice vouchers. To enter, consumers can follow @EvolutionFresh and @mindbodygreen, tag two plant-loving friends, and use the hashtag #GotMyGreens.*

“At Evolution Fresh, we’re excited to kick off 2018 by providing juice-powered wellness and inspiring people to thrive in a new way,” Williams added.

Evolution Fresh established National Green Juice Day in 2016 as a way to encourage people to stick to their health and wellness resolutions.

KEYWORDS: cold-pressed juice Evolution Fresh green juice health and wellness

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