+Red Elixir LLC now offers its self-titled functional beverage, which is designed to recharge, extend and defend the physical body’s response, while increasing the body’s natural performance, the company says. +Red Elixir is available in three varieties: Power Elixir; Power 20 Elixir, which contains 20 calories and is designed to provide stamina; and Rescue Elixir, which is designed to recharge the body. Packaged in a proprietary 12-ounce can with a cap, +Red Elixir is available in California, Oregon, Nevada, Colorado, Utah, Iowa, Illinois, Indiana, Minnesota, Missouri and Kentucky for a suggested retail price of $2.99.

+Red Elixir LLC, Hawthorne, Calif.
Distribution: Select markets
Ingredients: +Red Rescue Elixir: Carbonated water, crystalline fructose, citric acid, magnesium lactate, natural flavors, sodium citrate, beta carotene for color, monopotassium phosphate, L-carnitine, green coffee bean extract (natural caffeine), L-citrulline, inositol, red marine algae, niacinamide (vitamin B3), calcium D pantothenate (vitamin B5), pyridoxine hydrochloride (vitamin B6) and cyanocobalamin (vitamin B12).