Jamba Juice partnered with Summit Entertainment to promote the “Twilight” movie saga. The two brands will work together to bring fans specially themed activities to promote “Breaking Dawn – Part 2,” including special screenings Nov. 15 and a social media contest where one winner will receive a trip for two to attend the Los Angeles premiere of the movie. Jamba Juice also released a limited-edition smoothie, Berry Bitten, to get fans into the “Twilight” spirit. Fans who purchase the limited-edition smoothie during the promotion also will receive one of four Twilight-themed slap bracelets through Nov. 30, while supplies last.
Jamba Juice promotes new “Twilight” movie
November 15, 2012