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New Packages

Targeted packaging

June 20, 2011

Arizona Beverages USA LLC has extended its packaging mix for Arizona Iced Tea to include 12-packs of 11.5-ounce cans from Rexam. The addition will help the tea company further expand into the mass market, it says. Arizona Beverages Chairman Don Vultaggio said the packaging expansion will make it easier to store and consume the iced teas at home or on-the-go. Arizona Iced Tea products in 11.5-ounce cans are currently available nationwide.

KEYWORDS: iced tea

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