As part of Jamaica's Independence anniversary
celebration, Jamaica's ambassador to the United States, Gordon Shirley,
accepted the first 24-ounce bottle of Red Stripe beer from the Red Stripe
Ambassador. The Independence Sunday Market was held in Washington, D.C.,
and helped launched the new size of Red Stripe, now available across
the United States.
Nature's Pearl LLC
received the 12th Annual People's Choice award for the best beverage at the
National Nutritional Foods Association Expo for its 100% Muscadine Grape
Juice. A blind taste test was conducted of 1,000 exhibitors at the Las
Vegas show who named Nature's Pearl Muscadine Grape Juice, available in red
or white varieties, as the best-tasting beverage.
NASCAR designates a driver
NASCAR's Jamie McMurray and a fleet of replicas of his
purple and gold No. 26 Crown Royal car provided free, safe rides home to
Indianapolis residents for two nights prior to the Allstate 400 race. As
part of Crown Royal's Safe Rides Home program, consumers could sign up at
the Crown Royal No. 26 taxi stand for a ride home from McMurray and a team
of drivers. A total of 10 cars were provided for free rides home from
Diageo, which created the program to emphasize the importance of designated
Following the launch of Izze’s Sparkling Apple
flavor, the sparkling juice company will be giving back to the Yakima
Valley, Wash., area where the apples were sourced. Izze’s Project
REACH will donate English and ESL books in addition to educational
materials to the Yakima farm workers’ community. The donations will
benefit seven programs for farm works and their families.
Cheers to record breaking
4,086 martini aficionados recently gathered in 50 bars
throughout Nantucket, Mass., to break the Guinness World Record for the
largest simultaneous martini toast. Stirrings Cocktail Mixers and Triple
Eight Distillery hosted the third annual toast where attendees drank
'Crantucket Mojitos,' a mixture of Triple Eight's Cranberry Vodka and
Stirrings Mojito Mixer.
Best bartender named
If you're searching for a top drop while in the
Hamptons visit Annona Restaurant and look for Darius Kundratos, who was
recently named the area's best bartender. Hosted by Hamptons magazine and
Grey Goose Vodka, Kundratos beat two other finalists for the title during
an exclusive event where their signature cocktails were served.
I want to hear from you. Tell me how we can improve.
Beverage Industry’s November issue features our annual Craft Beer Report where we provide insight about how the craft beer segment is recovering after the onset of the pandemic halted many on-premise sales. Also in this issue we analyze the factions of the dairy drinks and dairy alternatives, the latest trends impacting the use of protein ingredients in beverages, the release of our annual Trucks Report with updates on 2021 releases, and much more!