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2024 State of the Beverage Industry: Sports drinks embrace everyday wellness

This year’s State of the Industry report on sports and protein drinks highlights how the category is tapping into everyday wellness trends to support the needs of consumers.

By: Jessica Jacobsen

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Articles

Capri Sun introduces electrolyte enhanced drink
By: Staff Beverage Industry
Elmhurst 1925 Clean Protein
Liquid I.V. Sugar-Free Fruit Punch
Gatorade launches Gatorade Lower Sugar
By: Staff Beverage Industry

BodyArmor broadens portfolio, focus

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