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2024 State of the Beverage Industry: Sports drinks embrace everyday wellness

This year’s State of the Industry report on sports and protein drinks highlights how the category is tapping into everyday wellness trends to support the needs of consumers.

By: Jessica Jacobsen

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Articles

Liquid I.V. Hydration Multiplier Sugar-Free Ring Pop Cherry
Beverages expected to play larger role in supporting GLP-1 community
By: Jessica Jacobsen
Urban Remedy Strawberry Collagen Meal Shake
PHX Pineapple

BodyArmor broadens portfolio, focus

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