Mobile ordering being encouraged by foodservice outlet
March 17, 2020
As part of Canton, Mass.-based Dunkin's ongoing efforts to protect customers and restaurant employees in light of the COVID-19 health crisis, all U.S. restaurants are limiting service to drive-thru ordering, carryout, and delivery only. These restrictions took effect March 17.
Application provides real-time inventory counts via barcodes
May 1, 2019
Designed for all sizes of businesses, the Advanced Checkmate Mobile application increases accuracy, productivity and speed because it records inventory from receiving through storage and shipping and is able to count inventory and print discrepancy reports, the company says.
Beverage brands are becoming more adapt to digial marketing. For example, 19 Crimes released an augmented reality app allowing consumers to learn about the characters on the wine's packaging. Additionally, Barbadillo announced that its consumers can interact with its packaging through near-field communication enabled neck collars.
Company celebrates 90th anniversary with Slurpee Week
July 11, 2017
Irving, Texas-based 7-Eleven Inc. is celebrating its 90th birthday on 7-Eleven Day (July 11).To celebrate its milestone birthday, 7-Eleven is inviting millions to enjoy a free Slurpee party, continuing the tradition that started on the retailer's 75th birthday in 2002.
Today’s consumers arguably are more engaged with a beverage’s packaging than ever before, increasingly reading ingredient lists and Nutrition Facts labels and researching products on their mobile phones before purchasing in the store, while at the same time engaging with brands on the Internet. This interaction, along with the proliferation of products on store shelves, continues to solidify the relationship between a beverage brand and its packaging.
When hurricane season arrives, meteorologists and those living along the Gulf and Atlantic Coasts rely on sophisticated data tracking and expert monitoring to stay informed and keep safe. To keep pace with an explosive number of SKUs, the beverage industry avoids the “eye of the storm” by equipping field staff with handheld technology and streamlined direct store delivery (DSD) solutions to capture data, track vehicle locations and improve productivity.
Integrated campaign includes sweepstakes, mobile app
February 24, 2017
Tecate, a brand of White Plains, N.Y.-based Heineken USA, announced that May 6 is the long-awaited fight between Canelo Alvarez and Julio Cesar Chavez Jr. To enable the brand’s legal-drinking-age (LDA) boxing fans the chance to experience the excitement without stepping foot inside the ring, Tecate is giving consumers the chance to win a knockout lineup of prizes, including tickets to the big match, with its integrated Fight Every Night promotion from March 1 leading up to the fight, the company says.
In the July 2020 issue of Beverage Industry, the magazine highlights how Calypso Lemonade is looking to follow up its 2019 success with more great releases. Also in this issue is the 2020 State of the Beverage Industry report, features on plant water beverages, clean label ingredients and THC usage in beverage formulations.