From the rise of the "home premise" to consumers embracing new flavors and no/low ABV spirits, Bacardi Limited’s 2021 Trends Report provides insights into what will drive trends this year. 

Crook & Marker announced the launch of its latest innovation ― Lime Margarita ― a premium canned cocktail made with pure Blue Agave Tequilana and all natural ingredients. 

Chicago-based Cocktail Courier has released Party Can Triple Spice Margarita, a large-format, ready-to-drink craft cocktail with 12 full-sized Margaritas in one resealable can.

Jose Cuervo will celebrate National Cherry Month in February with the launch of its newest flavor: Cherry Limeade Margarita.

Joia Spirit, a brand of Prestige Beverage Group, introduced a new line of low-sugar ready-to-drink (RTD) sparkling cocktails in three varieties: Sparkling Margarita, Sparkling Vodka Soda and Sparkling Gimlet. 

Atlanta-based Post Meridiem aims to disrupt the ready-to-drink (RTD) cocktail market with a bar-quality experience.

Chicago-based MillerCoors launched its newest innovation: Cape Line Sparkling Cocktails. Crafted with six ingredients — carbonated water, alcohol from real cane sugar, real cane sugar, lemon and/or lime juice concentrate, natural flavors, and fruit juice added for color — Cape Line Sparkling Cocktails is naturally gluten-free and contains 120 calories with an alcohol by volume of 4.5 percent.

Jose Cuervo, a brand of Proximo Spirits, released its newest flavor, Berry Punch.