Items Tagged with 'hybrid beverages'

ARTICLES

Coca-Cola With Coffee to roll out in 2021

Coca-Cola Insiders Club offers members early access

August 3, 2020

Coca-Cola North America, Atlanta, is giving consumers the chance to refresh their coffee routine and enjoy an exclusive first sip of the brand’s top innovation of 2021.

2020 State of the Beverage Industry: Carbonated soft drinks sees value sales up

Coronavirus stockpiling drove sale surges in March

June 24, 2020

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Although volume sales of carbonated soft drinks have been down for years, the category continues to make gains in value sales.

Talking Rain Elevate (TRE)

April 27, 2020

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Talking Rain Beverage Co., creators of Sparkling Ice, introduced Talking Rain Elevate (TRE), a non-carbonated, multifunctional performance water.

Pepsi Café to make national debut in 2020

Sparkling beverage blends taste of coffee with Pepsi Cola

December 16, 2019

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Pepsi, a brand of Purchase, N.Y.-based PepsiCo Inc., announced the launch of Pepsi Café, a new beverage that blends the taste of coffee with Pepsi cola.

Performance beverage-makers tailor offerings to everyday consumers

Category sees more hybrid, cross-functional beverages

Taylor Karg

October 10, 2019

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Many are turning to sports and performance beverages to help them keep up with the demand of their everyday lives.

Energy drinks continue steady growth

Hybrid RTD beverages containing caffeine, coffee flourish

Barbara Harfmann

August 9, 2019

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In response to consumers who want more “pep in their step,” the energy drinks and mixes category is maintaining steady double-digit growth.

ALOHA Protein Drinks - Beverage Industry

2019 State of the Beverage Industry: Sports drinks with protein and organic content in demand

Category experiences increased competition from hybrid beverages

July 15, 2019

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Market analysts remain mixed about the performance beverage category's ability to regain positioning as more factions have emerged within the beverage market.

Ready-to-drink, health and wellness benefit tea ingredients

Natural, organic trends bode well for tea market

Jessica Jacobsen

December 11, 2018

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Over the last decade as consumers have continued to move away from carbonated soft drinks, they often migrate to a healthier alternative like tea. A lot of this growth early on was a rising tide that helped all brands.

Evolution Fresh Organic Kombucha

September 13, 2018

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Evolution Fresh, a subsidiary of Starbucks Corp., launched a new line of Organic Kombucha drinks.

ZICO Coconut Water offers new entry points for consumers

Coconut water projected to be $1.5B industry by 2020

Jessica Jacobsen

June 28, 2018

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As one of the category leaders within the coconut water market, ZICO has seen the evolution of the market and its consumer base.

More Articles Tagged with 'hybrid beverages'

Consumers still want beverages that check off various boxes like convenience, functional, refreshing, sugar reduction and of course tasty. Find out how new product development remains a vital component of the beverage market as it navigates a more homeward focus.

Beverage Industry Magazine

2020 August

Beverage Industry’s August issue, discover how craft spirits are embracing “local” and innovation in our cover story. Up next, get insights into how the pandemic has ended up benefiting the club store channel, and impacted beverage research and development by spurning importance of immune-boosting ingredients. Among the latest in new products and packaging, get an exclusive look into citrus ingredients, energy drinks, and how technology and sustainability trends are driving beverage manufacturing and innovation.

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