This holiday season, Heineken, a brand of White Plains, N.Y.-based Heineken USA, is spreading cheer over holiday beers by offering consumers a chance to win a lifetime supply of Heineken beer. 

Dos Equis welcomed the return of college football with even more reasons to jump up, high-five and cheer every week by giving fans a “Dos of game day.” 

To capitalize on the growing can market, Japanese brewer Asahi debuted a brand new 25.4-ounce can for its Asahi Super Dry. 

Labatt Blue and Labatt Blue Light recently rolled out new recycled and photodegradable green plastic carrier rings: Hi-Cone RingCycles.

Graphic Packaging International partnered with Estrella Damm to replace its plastic shrinkwrap packaging, equivalent to 99 tons annually, with paperboard alternatives on its multipack cans.

Red Stripe is celebrating an extended Good Vibes Summer with an immersive, consumer-centric summer promotion. 

Heineken has put new focus behind its Heineken Minis, available in 7-ounce bottles and 8.5-ounce cans. 

Hitting the shelves this year, Dos Equis introduced its Lime & Salt Variety 12-Pack. 

Dos Equis is sponsoring a 3-on-3 college basketball tournament within the March Madness tournament to enhance their connection to college sports and millennial fans.