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Home » Keywords: » TV commercial

Items Tagged with 'TV commercial'

ARTICLES

Customized messaging appeals to baby boomers

Customized messaging appeals to baby boomers

Health and wellness, leveraging entertainment appeals to baby boomers
Jess 200
Jessica Jacobsen
May 12, 2015
No Comments

When it comes to what people like to watch on TV, top show choices are fairly consistent across the various demographics, including the different generations.


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JTSauzaLimes

Justin Timberlake stars in new Sauza 901 campaign

No Limes Needed highlights smoothness of premium tequila
May 5, 2015
No Comments

 Sauza 901 Tequila, a brand of Deerfield, Ill.-based Beam Suntory Inc., released its newest TV and digital ad campaign starring brand founder Justin Timberlake. The No Limes Needed campaign highlights the smoothness of Sauza 901 Tequila in a tongue-in-cheek way by chronicling the heyday of the lime as a necessary ingredient for drinking tequila and its ensuing downfall following the launch of Sauza 901. 


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Woodchuck Ginger Cider
2015 Beer Category Report

2015 Beer Report: More consumers turning to hard cider

Brand owners utilizing fruits and flavors outside of apples
Jess 200
Jessica Jacobsen
March 12, 2015
One Comment

Although it accounts for only a small portion of the overall beer category, hard cider is finding a home with American consumers.


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Fiji Water

Fiji Water unveils first TV campaign

Premium bottled water brand to release 4 commercial spots
February 16, 2015
No Comments

Fiji Water, a brand of Los Angeles-based Roll Global, announced its first TV advertising campaign for the brand.


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Lipton Refreshing Flavor (courtesy of YouTube)

Ace Metrix names top beverage ads of Q3

Top beverage ads use humor to appeal to consumers
October 7, 2014
No Comments

Ace Metrix, Mountain View, Calif., announced the top-scoring ads of the third quarter of 2014.


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Strongbow Gold Apple Hard Cider and Strongbow Honey & Apple Hard Cider

Strongbow launches first TV spot

New Heineken USA ad recommends serving cider over ice
October 3, 2014
No Comments

Strongbow Hard Apple Cider, a brand of Heineken USA, White Plains, N.Y., launched a new marketing campaign, “Cider at its Bestest.” The new, national campaign explains to consumers that Strongbow is best served over ice and includes the brand’s first U.S. TV spot, “Slow Motion Horse.”


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Friends Fun Wine Coffee-Wine

Friends Fun Wine launches new commercial to promote coffee-wine drinks

Teaser launches in time for National Coffee Day
September 26, 2014
No Comments

Friends Fun Wine, a brand of Aventura, Fla.-based Friends Beverage Group, launched a new commercial just in time for National Coffee Day on Sept. 29 to promote its soon-to-be released coffee-wine beverages. The 30-second spot invites consumers to give a new meaning to breakfast in bed by adding a romantic element to the occasion by serving the coffee-wine drinks with the meal.


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Diet Coke "Get A Taste" campaign's "Economy Class" commercial

Diet Coke kicks off new ‘Get A Taste’ marketing campaign

The Coca-Cola Co. brand to launch new TV spot featuring Taylor Swift later this fall
September 22, 2014
No Comments

Since 1982, consumers have been turning to Diet Coke because they love its taste, according to The Coca-Cola Co., Atlanta. To expand on this, the brand is launching a new campaign to show fans what life would be like if it tasted as good as Diet Coke.


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Beverage News graphic

Green Mountain Coffee Roasters brews better coffee for better day

March 15, 2013
No Comments

Waterbury, Vt.-based Green Mountain Coffee Roasters’ consumer research has shown that, for coffee drinkers, better-quality coffee can result in a better day.


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Skyy Infusions Coconut

Skyy Vodka launches its first TV commercial

July 18, 2012
No Comments

Campari America, a wholly owned subsidiary of Davide Campari-Milano S.p.A., kicked off the first TV advertising campaign for Skyy Vodka in the brand’s 20-year history.


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