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GovMint.com and ModernCoinMart, in cooperation with S&A Partners — The Official Coca-Cola Licensee for Collectible Coins — has teamed up with The Coca-Cola Co.’s Coca-Cola brand to bring collectors legal-tender silver dollars that look like Coca-Cola bottle caps.
To help U.S. soccer fans get into the action of the Union of European Football Associations (UEFA) Champions League (UCL) games, Heineken is kicking off its 2015 #ChampionTheMatch UCL campaign. The brand of White Plains, N.Y.-based Heineken USA will give fans of legal drinking age access to soccer legends through the Twitter handle @HeinekenSoccer, new Heineken UCL packages featuring contests, and a chance to get up close with the Champions League trophy, the brand says.
Salada Tea has partnered with the American Cancer Society to help the fight against cancer. As part of the partnership, Salada Tea donated $25,000 to the organization and is promoting awareness of its cancer research, education and prevention mission with special-edition packaging and inserts in all Salada Tea products.
To kick off the summer, Heineken USA released six special-edition bottles inspired by the popular global destinations New York, London, Berlin, Amsterdam, Rio and Shanghai.
In celebration of the 20th anniversary of Baltimore’s Camden Yards baseball park, Pabst Brewing Co. launched National Bohemian beer in a limited-edition can.
To honor the brand’s involvement and association with the sailing community, Remy Cointreau USA Inc. introduced the Mount Gay Rum Eclipse limited-edition bottle.
LVMH Moet Hennessy Louis Vuitton S.A., Paris, launched the limited-edition Hennessy Privilege NyX Collector bottle — the second in the brand’s Privilege Collection.