Animated film starring Cox, limited-edition SodaStream kits released as part of campaign
June 8, 2021
SodaStream, a brand of PepsiCo, Purchase, N.Y., released its 2021 campaign in support of Pride month. The brand has teamed up with Emmy-nominated actress and prominent trans advocate Laverne Cox in a animated film entitled, “Rainbow Story.”
Sparkling water brand creates ‘Art for Action’ bottles to help reduce single-use plastic
April 6, 2021
SodaStream, a brand of Purchase, N.Y.-based PepsiCo, is on a mission to reduce single-use plastic waste. To kick off Earth Month, SodaStream is partnering with PangeaSeed Foundation, an ocean conservation nonprofit, to create three limited-edition SodaStream “Art for Action” bottles that will help consumers actively reduce their single-use plastic waste.
Concentrates contain 1 billion live probiotics in each serving
July 14, 2020
SodaStream, a division of Purchase, N.Y.-based PepsiCo Inc., introduced certified organic, shelf-stable Kombucha Concentrate to its lineup of at-home beverage products. Kombucha has seen a rise in popularity during the past decade because of its intended health benefits, but in the past it has been difficult to make at home because of its long preparation time — that all changes now.
Limited-edition water-makers available to help combat plastic waste
August 5, 2019
Airport City, Israel-based SodaStream, a brand of PepsiCo Inc., has teamed up with actress and TV personality Tori Spelling to help eliminate single-use plastic waste, while also honoring the ‘90s decade which brought about the Internet, boy bands and scrunchies, the company says.
In celebration of International Women’s Day last month, SodaStream launched a limited-edition, collectable “SHE” reusable bottle that celebrates women who have made impactful changes and encouraged women to take a stand, the company says.
The transaction is another step in PepsiCo’s Performance with Purpose journey, supporting health and wellness through environmentally friendly, cost-effective and fun-to-use beverage solutions, and the company’s Beyond the Bottle strategy to form a more sustainable beverage ecosystem, it says.
As health and wellness continues to be a big topic, POM Wonderful released a new campaign showing the benefits of its products. SodaStream built the "Holy Turtle," a 1,000-fot floating unit that collects plastic pollution.
Brand to acquire all outstanding SodaStream shares
August 20, 2018
Purchase, N.Y.-based PepsiCo and Tel Aviv, Israel-based SodaStream International Ltd., announced they have entered into an agreement under which PepsiCo will acquire all outstanding shares of SodaStream for $144 per share in cash, valued at $3.2 billion, the companies said. “PepsiCo and SodaStream are an inspired match,” said Indra Nooyi, PepsiCo chairman and chief executive officer (CEO), in a statement.