Companies partner up to give fans exclusive shopper experience and merchandise
June 19, 2018
The Coca-Cola Co., Atlanta, Ga., and 7-Eleven Inc., Irving, Texas, are teaming up for the world’s most-watched sporting event and inviting fans to celebrate like never before, the companies said. Fans have a chance to get into the games by entering at one of approximately 61,000 participating
Private brand wines offered in Chardonnay, Pinot Grigio varietals
October 17, 2017
Irving, Texas-based 7-Eleven Inc. announced that it is expanding its selection of private brand wines with the launch of two white wines - Chardonnay and Pinot Grigio. The convenience retailer created the Trojan Horse brand for this new line of wines.
Company celebrates 90th anniversary with Slurpee Week
July 11, 2017
Irving, Texas-based 7-Eleven Inc. is celebrating its 90th birthday on 7-Eleven Day (July 11).To celebrate its milestone birthday, 7-Eleven is inviting millions to enjoy a free Slurpee party, continuing the tradition that started on the retailer's 75th birthday in 2002.
New single-origin coffee hails from Chiapas region of Mexico
April 4, 2017
7-Eleven Inc., Plano, Texas, introduced its second single-origin coffee. Hailing from the Chiapas region of Mexico, the sustainable, premium coffee is Rainforest Alliance Certified and exclusively available at participating 7-Eleven stores. Last fall, the convenience store retailer introduced its first single-origin coffee, which is sourced from Nicaragua.
Nonpartisan ‘Speak Up’ cup most popular selection by consumers
November 7, 2016
For the first time, 7-Eleven, Irving, Texas, is offering free coffee on Election Day (Nov. 8). The fifth quadrennial 7-Election Presidential Coffee Cup Poll officially ends Election Day, and 7-Eleven is closing out the day by giving away cups of fresh-brewed coffee, the convenience store company’s most popular proprietary beverage.
Beverage Industry’s October issue features a cover story on our 2019 Executive of the Year, Jim Koch of the Boston Beer Co. This issue also features a category focus on bottled water and the innovations that abound in flavored, functional and sparkling waters. The issue also includes an ingredient spotlight on the beloved chocolate ingredient as well as voice-picking solutions aimed at streamlining beverage warehouses. As usual, we rounded up the latest trends in products, packaging and ingredients.
Check back throughout the month for additional content.