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St. Louis-based Anheuser-Busch, one of the country's largest sponsor of live sports and entertainment, announced that it will redirect sports and entertainment investments to its nonprofit partners to respond to the COVID-19 public health crisis.
Alternative fuels and green vehicles have taken many forms in the past dozen or so years, but unsurprisingly, the form that’s been dominating much of the public conversation has been electric — even though we are still many years away from any meaningful widespread deployment.
To make the winter months less atrocious in cold-weather regions, Busch Beer created the Busch Snow Day campaign so, when the snow falls, so does the price of Busch.
Brewers Collective, the craft business unit of St. Louis-based Anheuser-Busch, ventures into the flavored malt beverage category with the debut of LQD. LQD (pronounced L-Q-D) draws from the collective imagination and ingenuity of the craft brewers to develop a line for health-minded consumers while delivering on taste and quality, it says.
The transaction is subject to customary closing conditions, including approval by a majority of CBA’s shareholders not affiliated with A-B and certain regulatory approvals, and is expected to close in 2020.
Craft Brew Alliance (CBA). Portland, Ore., and Anheuser-Busch (A-B), a subsidiary of Leuven, Belgium-based Anheuser-Busch InBev, jointly announced an agreement to expand their partnership, with A-B agreeing to purchase the remaining CBA shares it does not already own in a merger transaction for $16.50 a share, in cash.
Busch launched Busch Latte. Bombay Sapphire unveiled a new collaborative art installation. Pepsi announced its Always be Celebrating campaign in support of 100 years of the NFL. Pedialyte announced NFL wide receiver Odell Beckham Jr., is serving as an ambassador for the brand.
When media began covering the horrific event, many companies and organizations announced donations and other assistance to help disaster relief and recovery.
Natural Light, a brand of St. Louis-based Anheuser-Busch, announced the launch of Natural Light Seltzer, a flavor-forward, 6 percent alcohol-by-volume beverage that is available in two blends of fruit flavors: Aloha Beaches and Catalina Lime Mixer.