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Home » Authors » Jessica Jacobsen
Jessica Jacobsen

Jessica Jacobsen

Jessica Jacobsen, editor of Beverage Industry, visits a range of beverage companies for cover stories and facility tours, represents the magazine at trade shows and industry events, and works with the Beverage Industry team to determine the content and direction of the magazine and its online components. She earned a Bachelor of Arts in Journalism from Marquette University.

Articles

ARTICLES

Beverage Beat

Spirits manufacturers continues to address hand sanitizer shortage

Distillers, state guilds working to combat disruption to hand cleaner supply chain
jessica Jacobsen
Jessica Jacobsen
May 11, 2020
With so much difficult news to digest, it can be hard to find something to inspire a smile. However, the response from the spirits community not only got my chin up, but continues to amaze me each passing day.
Read More
Cannabis infused beverages
Cover Feature

Where do beverages fit in the future of cannabis

Experts see more potential for hemp-based CBD beverage should legal restrictions change
jessica Jacobsen
Jessica Jacobsen
May 8, 2020
In 2019, sales of legal cannabinoid-containing products in the U.S. generated between $12-$13 billion; however, cannabis-infused beverage account for between 1.5 and 3 percent of the greater cannabis market. Although still a small portion, analysts see potential for growth of this category should legal restrictions change.
Read More
Drizly alcohol-delivery app
Special Report

Beverage market, retailers adjust to handle coronavirus

Associations, retailers work to protect their essential workers
jessica Jacobsen
Jessica Jacobsen
April 23, 2020
As consumers altered their buying patterns during this pandemic, distributors, manufacturers and retailers have stepped up their efforts to keep those essential needs fulfilled.
Read More
The Trion ZipTrack
Channel Strategies

Convenience will be vital for omnichannel shoppers

Merchandising solutions will help streamline convenience strategies
jessica Jacobsen
Jessica Jacobsen
April 23, 2020
American shoppers are undergoing their own migration by embracing an amalgamated approach of in-person and digital shopping. Because of omnichannel trends, in-store merchandising strategies will need to prioritize speed, convenience and the ability to accommodate evolving shopping trends. Flexible merchandising solutions are fulfilling that need.
Read More
Beverage Beat

Future is bright for U.S. hot tea market

Global Data expects value to reach $3.4B by 2023
jessica Jacobsen
Jessica Jacobsen
April 12, 2020
GlobalData reports that in 2019, the U.S. hot tea market stood at $2.8 billion and is expected to have a compound annual growth rate (CAGR) of 4.8 percent through 2023, reaching $3.4 billion. The projected growth is expected to come from the category’s plethora of innovative solutions.
Read More
30-Hotel_Tango_HT-4.jpg
Up Close With

Discipline vital to development of Hotel Tango Distillery

Craft distillery uses taproom to test new product ideas
jessica Jacobsen
Jessica Jacobsen
April 6, 2020
When it comes to distilling, respected distillers can often be heard waxing poetic about the process that goes into crafting their latest innovation.
Read More
20-CSDSales_Chart.jpg
Special Report

2020 Soft Drink Report: Hybrids, functionality key to carbonated soft drinks’ future

Diets, non-colas have been areas of growth for refreshment category
jessica Jacobsen
Jessica Jacobsen
April 6, 2020
A staple of the American beverage market, carbonated soft drinks (CSDs) have weathered challenges in terms of volume performance, experts note.
Read More
Nestlé USA new product development

Nestlé USA takes multi-pronged approach to new product development

Beverage manufacturers addresses protein, cold-brew coffee trends
jessica Jacobsen
Jessica Jacobsen
April 2, 2020
During his lifetime, Apple Co-founder Steve Jobs had a bevy of statements that have been used to inspire entrepreneurs across the globe. One that is commonly referenced is when he stated, “I want to put a ding in the universe.” In the beverage industry, innovators are leaving their mark by creating a more convenient universe through new product development.
Read More

Spirits community rallies to help address hand sanitizer shortage

Global, craft distillers shift production to hand cleaner
jessica Jacobsen
Jessica Jacobsen
March 24, 2020

With guidelines from the World Health Organization (WHO) and exemptions and authorizations granted by the Alcohol and Tobacco Tax and Trade Bureau (TTB), many spirits-makers are helping to manufacture ethanol-based hand sanitizer.


Read More
GuS Soda’s new flavors contain a blend of monk fruit, stevia and a touch of pure cane sugar
R&D Stevia Feature

Taste profiles continue to improve for natural sweeteners

Zero-calorie sweeteners' use spans various categories
jessica Jacobsen
Jessica Jacobsen
March 21, 2020

In the Maroon 5 song "Sugar," the band references a man's need for love from the woman he cares about. However, if the songwriters had been watching the sweetener trends, they might have been more inclined to mention a more in vogue sweetener.


Read More
View All Articles by Jessica Jacobsen
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Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Beverage Industry audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Beverage Industry or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

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Events

April 16, 2025

2025 State of the Industry Series: Alcoholic Beverages

On Demand In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at S&D Insights LLC delve into these trends and how they’re shaping the industry.

January 29, 2026

Gen Z Unpoured: The Big Beverage Shifts Coming in 2026+

In this webinar, Black Swan Data will explore what Gen Z will be drinking (and not drinking) in 2026 and beyond. From emerging alcohol trends to new frontiers for functional sodas, this content will unpack the needs, behaviors and passions shaping the next generation of drinks. 

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Poll

Retail Coffee Segment

What retail coffee segments will fare well into the next year?
View Results Poll Archive

Products

Milk and Dairy Foods Nutrition, Processing and Healthy Aging

Milk and Dairy Foods Nutrition, Processing and Healthy Aging

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