News - Articles - Page 222 | Beverage Industry

Phillips Distilling adds root beer flavored whisky

Revel Stoke Root Beer Flavored Whiskey blends 3- and 8-year-old Canadian whiskies

November 11, 2016

Minneapolis-based Phillips Distilling Co. announced the launch of its newest whisky innovation: Revel Stoke Root Beer Flavored Whisky.

Bai Brands introduces Bai Black

New line of CSDs features traditional soda flavors

November 10, 2016

Bai Brands, Princeton, N.J., announced the introduction of Bai Black, a line of carbonated beverages with traditional soda flavors. Available nationwide in January 2017, the Bai Black lineup will feature five flavors: Kohala Kola, Simbu Citrus, Rioja Root Beer, Jambi Ginger Ale and Colombia Cream.

Timber Creek Distillery releases bourbon blending kit

Limited-edition gift set includes 100 percent single-grain whiskeys

November 8, 2016

Timber Creek Distillery, Destin, Fla., launched a bourbon blending kit. The limited-edition gift set features a selection of 100 percent single-grain whiskeys and Timber Creek's Bourbon Blending Guide, allowing consumers to create their own bourbon blend.

Founder of Otterbox, Blue Ocean Enterprises launches Dry Town Vodka, Gin

Old Elk Distillery launches Dry Town spirits in Colorado

November 8, 2016

Celebrating the city of Fort Collins, Colo. and its legacy of craft beverages, Fort Collins, Colo.-based Old Elk Distillery introduced Dry Town Vodka and Dry Town Gin. These high-quality spirits are the first products from Old Elk Distillery, an endeavor by Curt and Nancy Richardson, founders of OtterBox and Blue Ocean Enterprises. Production on the spirits started nearly three years ago, it says.

7-Eleven offers free coffee on Election Day

Nonpartisan ‘Speak Up’ cup most popular selection by consumers

November 7, 2016

For the first time, 7-Eleven, Irving, Texas, is offering free coffee on Election Day (Nov. 8). The fifth quadrennial 7-Election Presidential Coffee Cup Poll officially ends Election Day, and 7-Eleven is closing out the day by giving away cups of fresh-brewed coffee, the convenience store company’s most popular proprietary beverage.

Heineken USA brings back What’s Your Play retail program

Marketing program to offer weekly and daily prizes

November 4, 2016

Heineken USA, White Plains, N.Y., is upping the ante on game day with its What’s Your Play? portfolio retail program running from Jan. 1 to Feb. 28 during the football playoff weeks and the Super Bowl.

Coca-Cola Beverages Florida adds territories, facilities

Company expands to north Florida in its coverage

November 2, 2016

Coca-Cola Beverages Florida LLC, Tampa, Fla., has closed a transaction with an affiliate of The Coca-Cola Co., Atlanta, for distribution rights in five North Florida territories, including Jacksonville, Gainesville, Orlando, Daytona and Brevard County, along with production facilities in Jacksonville and Orlando.

Dos Equis announces College Football Playoff marketing

Brand launches sweepstakes, Most Interesting Man Snapchat filter

November 2, 2016

Dos Equis, a brand of White Plains, N.Y.-based Heineken USA and the first Official Beer Sponsor of the College Football Playoff (CFP), is encouraging fans to go for "Game Day Greatness" this season as part of the brand's commitment to premiumize and elevate the game day experience, the company says.