New Products

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Natalie’s Orchid Island Juice Co., part of the Perricone Farms family, announced the launch of its new Carrot Juice, a handcrafted juice that joins the brand’s expanding lineup of premium, non-citrus offerings. 

Beverage Industry has selected eight new beverage products introduced in March 2026. 

Surfside, a brand of Stateside Brands, announced the launch of four new flavors, further expanding its award-winning canned cocktail lineup. 

Stiller’s Soda, co-founded by Ben Stiller, is expanding its nostalgic lineup with the launch of Shirley Cola.

Delta Beverages is expanding its product portfolio of THC seltzers with the launch of a new innovation: Blood Orange Vanilla Cannabis Spirit. 

Laird Superfood announced the launch of Laird Superfood Protein Coffee With Lion’s Mane Mushroom, crafted with whey protein from dairy. 

Ornellaia announced the launch of La Vitalità (Vitality), a word selected to define the 2023 vintage, it says.

Saint James Iced Tea announced the launch of Classic Mango, a reiteration of The White Lotus Limited-Edition Mango Black Tea, which quickly became a standout flavor, the company says.

SWRL, a modern beverage brand reimagining Korean Makgeolli, officially launched its signature drink lineup, introducing Korea’s cloudy rice wine to the U.S. hard seltzer aisle.

Culture Pop Soda announced the official launch of Sparkling Raspberry Lemonade, marking the brand’s first lemonade flavor.