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PepsiCo launches customizable fountain machines

Pepsi Spire offers more than 1,000 beverage variations
May 16, 2014

Purchase, N.Y.-based PepsiCo Inc. launched a new portfolio of Pepsi Spire fountain beverage dispensers that allow consumers to craft more than 1,000 customized beverages with the touch of a button.


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2014 Craft Brewers Conference continues growth

Suppliers showcase ingredients, equipment for craft brewers
May 16, 2014

Last month, Denver hosted the 31st annual Craft Brewers Conference (CBC) & BrewExpo America, presented by the Brewers Association, Boulder, Colo.


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Coca-Cola introduces 3 countertop Freestyle machines

New equipment expands number of locations suited for the fountain technology
May 16, 2014

Atlanta-based The Coca-Cola Co. added three new models to its Coca-Cola Freestyle fountain equipment portfolio to help expand the number of locations suited for the technology, the company says. Like the full-size Freestyle machines, the new countertop units offer multiple beverage choices, including low- and zero-calorie options, and an interactive touchscreen experience but in a smaller unit size. The new Coca-Cola Freestyle countertop dispensers will be piloted by the end of the year, the company says.


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Heineken unveils ‘Open Your Summer’ promotion

Beer brand launches 6 limited-edition, city-themed labels
May 15, 2014

White Plains, N.Y.-based Heineken USA unveiled the details of its “Open Your Summer” program, which is designed to reward consumers and build on the excitement of summer’s celebrations.


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Bacardi Ltd. appoints interim CEO

Michael J. Dolan to take on CEO duties in Bermuda, following immigration approval
May 15, 2014

The board of directors of Hamilton, Bermuda-based Bacardi Ltd. announced the appointment of Michael J. Dolan as interim chief executive officer, effective immediately. Dolan has been a member of the board of Bacardi Ltd. since 2009.


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More Americans choosing foods, beverages based on healthfulness

Survey shows fewer than 1 in 4 have “emotional” conversations about food
May 15, 2014

The number of Americans who consider healthfulness when purchasing their food and beverages has shown a significant uptick in the past two years, according to the Washington, D.C.-based International Food Information Council (IFIC) Foundation’s 2014 Food and Health Survey. The survey also evaluated the “emotional” conversations consumers have about food, finding that fewer than one in four have these conversations.


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Cheribundi 7-Day Challenge raises awareness about tart cherry benefits

Tart cherry juice offers anti-inflammatory, sleep aid benefits
May 14, 2014

Geneva, N.Y.-based Cheribundi Inc. launched the Cheribundi 7-Day Challenge, which encourages consumers to drink tart cherry juice for seven consecutive days to experience the benefits of tart cherries.


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Bacardi announces digital content series

Hip-hop artist Wale teams with rum brand
May 13, 2014

Bacardí, the namesake brand within Coral Gables, Fla.-based  Bacardi U.S.A. Inc.’s portfolio, launched Bacardí Loud & Untameable, a digital content series that showcases collaborations between popular modern artists and a Cuban-inspired ensemble band in all-out, anything-goes studio sessions streamed on the brand's custom Pandora station, www.pandora.com/bacardi.


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Lifeway Foods reports double-digit sales growth for Q1 2014

Lifeway Kefir, ProBugs Organic Kefir for kids and BioKefir brands contribute to gross sales increase
May 13, 2014

Kefir manufacturer Lifeway Foods Inc., Morton Grove, Ill., announced positive results for the first quarter ending March 31.


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Gatorade’s ‘Unreal Around the World’ contest seeks dedicated soccer players

Five winners will visit soccer clubs around the world as part of ultimate sporting experience
May 13, 2014

Gatorade, a brand of Purchase, N.Y.-based PepsiCo Inc., launched “Unreal Around the World,” a contest that encourages entrants to demonstrate how their training and hard work translates to “unreal” performances on the pitch. Winners will receive a unique soccer experience at iconic “football” clubs including FC Barcelona, AC Milan, Liverpool, Arsenal, Boca Juniors and the Brazilian Football Confederation.


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