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Reed’s donates wellness shots to local hospitals

“The Green Machine” truck to deliver wellness ginger shots
May 4, 2020
Due to the cancellation of Natural Products Expo West (NPEW), Reed’s Inc. was left with “extra” product on-hand. In response, the company converted its consumer sampling truck into a beverage delivery truck.
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Natalie’s Juice donates juice to New York hospital workers

5,000 bottles of juice to be donated to those on the “front lines”
May 4, 2020
Natalie’s Juice recently extended a helping hand to New York with a donation of 5,000 bottles of fresh-squeezed, minimally processed fruit juice to healthcare workers at NYU Langone Hospital.
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Dixie Vodka 400 becomes “virtual” race, raises money for COVID-19 relief

903,000 viewers make eNASCAR iRacing Dixie Vodka 150 the most watched e-sports event in America
May 4, 2020
This year, NASCAR’s Dixie Vodka 400 at Homestead-Miami Speedway became the first “virtual” race televised live on FS1. With 903,000 viewers, the eNASCAR iRacing Dixie Vodka 150 was the most watched e-sports event in America, the company says.
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So Good So You donates functional juice shots to essential workers

Care packs, craft kits for parents to accompany shots
May 4, 2020
So Good So You is donating its functional juice shots to fuel medical professionals on the frontlines of hospital care. The products are packed with all-natural nutritious ingredients to support hospital workers who are putting in extra hours caring for an influx of patients, the company says.
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Michael Kirban, CEO- VitaCoco
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VitaCoco pays it forward

Funds of Feeding America and No Kid Hungry to benefit from funds
May 4, 2020
With an upsurge in sales for its coconut water, VitaCoco is donating $1 million to COVID-19 Response Funds of Feeding America and No Kid Hungry.
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Brockmans Gin MyBrocktail

Brockman Gin launches program to support bartenders

#MyBrocktail Tip Program offers weekly tips as part of virtual cocktail challenge
May 1, 2020

New York-based Brockmans Gin and its team understands the restaurant and bar community in the United States and around the world is struggling through the economic impact of the COVID-19 pandemic.


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Food, beverage access concerns declining, study finds

Consumer Brands Association weekly study shows consumers report continued trust in CPG industry
April 29, 2020

New results released today by the Consumer Brands Association, Arlington, Va., show that in the survey’s eighth week, Americans have settled into pandemic life, feeling less concerned about the coronavirus but believing that the government will move to reopen the country sooner than it should.


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Keurig Dr Pepper (KDP)

Keurig Dr Pepper posts solid financial results for Q1

Company set up for strong performance in 2020
April 28, 2020

Keurig Dr Pepper (KDP) Burlington, Mass., and Plano, Texas, announced its first quarter results, which ended March 31, reporting a 4.4 percent net sales growth to $2.61 billion, compared with $2.5 billion a year ago. 


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Lipton Green Tea White Peach and Watermelon

Readers name their favorite beverage of March

Lipton Green Tea extensions win the monthly poll
April 28, 2020

In the Readers’ Choice: New Product of the Month for March, the visitors to bevindustry.com have shown that they are taking comfort in healthy solutions. 


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