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Segura Viudas teams with musical artist Anna Lunoe

Original tracks use the sounds of Cava
September 1, 2016

Segura Viudas, a Spanish Cava from The Freixenet Group, is pouring itself into the music world by collaborating with Electronic DJ, producer, vocalist and songwriter Anna Lunoe. 


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Tanqueray Gin Snoop Dogg Cocktails

Tanqueray Gin partners with Snoop Dogg

Entertainment icon to develop gin and juice cocktails
August 31, 2016

Tanqueray Gin, a brand of Norwalk, Conn.-based Diageo North America, announced the launch of a new strategic partnership with entertainment icon Snoop Dogg. The partnership brings to life the brand's focus on a gin and juice cocktail strategy celebrating the success of Snoop Dogg's 1993 classic hit “Gin & Juice.”


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Elation Vodka

Elation Vodka

August 30, 2016

Swiss Vodka Inc. introduced Elation Vodka in select markets across the United States. 


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Technomic2

Technomic expects modest growth for alcohol on-premise

Beer, wine to grow 2 percent
August 30, 2016

In evaluating its forecasted growth expectations for beverage alcohol sales at the nation's bars and restaurants, Chicago-based Technomic expects to see modest improvements in 2016, the market research firm says. This comes from research conducted for Technomic's Adult Beverage Planning Program, a membership-based program delivering suppliers with research on key topics and trends related to the adult beverage on-premise industry.


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Heaven Hill releases limited-edition bourbon

Parker’s Heritage Collection bottle to benefit ALS research, patient care
August 29, 2016

Heaven Hill Distillery, Bardstown, Ky., announced the 2016 limited-edition release of Parker’s Heritage Collection: a 24-year-old, bottled-in-bond bourbon. 


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