With a lineup of six SKUs that are sweetened with a tablespoon of honey in each bottle, Brooklyn, N.Y.-based Honeydrop Beverages has a synergistic tie to the creatures that provide its natural sweetener.
Dr Pepper Snapple Group, Plano, Texas, announced an exclusive partnership between its Snapple brand and NBC, FremantleMedia Enterprises and Syco’s “America’s Got Talent” reality talent competition. Snapple is the first exclusive beverage partner of the series, the companies said.
Seventy percent of consumers said coffee will be part of their Valentine’s Day dinners or dates this year, an independent survey by Dunkin’ Donuts, Canton, Mass., reported. Of those, 50 percent indicated that they would prefer to receive a fresh cup of coffee from their sweetheart rather than flowers.
Instant, ground or whole bean coffee are still the most popular choices for the at-home consumer, but 17 percent of drinkers prefer single-cup coffee, according to a survey by Mintel Group Ltd., Chicago.
Eighty-four percent of iced coffee drinkers say they are drinking more iced coffee this winter compared to last winter, according to an independent survey commissioned by Dunkin’ Donuts, Canton, Mass.
Sara Lee Corp., Utrecht, The Netherlands, acquired Tea Forté, a Massachusetts-based ultra-premium tea company. The acquisition will strengthen Sara Lee’s expertise and presence in the luxury tea segment, the company said.
Caribou Coffee, Minneapolis, announced that all coffee and espresso varieties available in its stores, online and at retail are now sourced from Rainforest Alliance-certified farms.
The economic downturn caused many consumers to cut back across categories, but coffee consumers have found new ways to enjoy their cup of joe. Approximately 79 percent of adults in the United States drank coffee in the last two years, according to Chicago-based Mintel Group Ltd.’s October Coffee report. However, 48 percent of coffee drinkers surveyed said they are drinking more coffee at home and less away from home in 2011 than they were a year ago — a trend that Mintel predicts will continue to drive retail coffee sales through 2012.
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