Juice & Juice Drinks

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The movement to become closer to one’s food source and consumers craving more healthful food and beverage options have buoyed the growth of the $53.5 billion natural and organic business, according to Rockville, Md.-based Packaged Fact’s July 2014 report titled “Natural and Organic Foods and Beverages in the U.S., 4th Edition.”

Uncle Matt’s Organic announced the nationwide release of two new, organic juices: Organic Orange Turmeric and Reduced-Calorie Orange Coconut. 

Mamma Chia introduced Chia & Greens to its line of chia beverages. 

Eurobubblies Inc. now offers its Efferve traditional French sparkling lemonades nationwide. 

There was once a time when marketing was trusted by consumers. However, in the digital age, when information is just a few clicks away, it’s become even more important for brands to be as transparent and honest as possible.

Jamba Inc. launched its new line of organic, non-GMO, ready-to-drink Cold Pressed Juice Blends. 

Steuben Foods’ new Elmhurst Naturals brand launched its first product: Banana Water. The new line will be available in three flavors: Original, Passion Fruit and Mango. 

Suja Life LLC, San Diego, announced an investment and distribution partnership with Atlanta-based The Coca Cola Co. The Coca-Cola Co.'s minority investment will increase the availability of Suja, moving the juice brand closer to achieving its mission of democratizing organic, cold-pressured juice, the company says. 

Inventure Foods Inc., Phoenix, continues to build upon its Jamba At-Home line of smoothie kits with the introduction of USDA certified-organic varieties of its top-selling Strawberries Wild and Razzmatazz flavors, the company says. The organic smoothies will be sold in 8-ounce packages with a suggested retail price of $4.99-$5.99. Each package yields two, 8-ounce smoothies when prepared as directed.

Natalie’s Orchid Island Juice Co. offers Natali’s Orange Beet Juice, which is made from Florida orange and fresh beet puree.