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Home » Topics » Category Focus » Bottled Water

Bottled Water
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Boxed Water Is Better - Flavors

Boxed Water Is Better flavors

December 23, 2020

Boxed Water Is Better recently launched four new flavors: Lemon, Blackberry, Cucumber and Grapefruit.


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UpCloseWith_VOSS_2021_Lineup.jpg
Up Close With

Lifestyle bottled water company takes hydration to the next level

VOSS+ Aquamin uses Icelandic seaweed to create extra-hydrating water
Barbara Harfmann
December 18, 2020
Recognizing global health-and-wellness trends, VOSS expanded its portfolio to include a new enhanced water lineup: VOSS+ Aquamin, VOSS+ Vitamin D and VOSS+ Collagen. The line gives consumers functionality “beyond hydration.”
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Boxed Water flavors

Boxed Water adds flavored varieties to portfolio

Extension will roll out in 2021 first quarter
December 15, 2020

Boxed Water Is Better, Holland, Mich., announced the launch of its flavor line with four naturally flavored varieties — Lemon, Blackberry, Cucumber and Grapefruit — hitting markets in the first quarter of 2021.


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Karma Wellness Water

Karma Wellness Water, Big Brothers Big Sisters team up

Social campaign promotes kindness, good deeds
December 9, 2020

Karma Wellness Water and Big Brothers Big Sisters are teaming up on social media to promote kindness and good deeds through their latest campaign.  


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Path Monopoly bottles

PATH, MONOPOLY team up to release commemorative bottles

Refillable bottles merge sustainability, entertainment
December 8, 2020

To mark the 85th Anniversary of the MONOPOLY brand, Hasbro has partnered with PATH to release limited-edition refillable bottles featuring Rich Uncle Pennybags and other nostalgic MONOPOLY icons.


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Bubly NYC Drag Talent

bubly partners with SAGE, New York City Drag Talent this holiday season

#DragForAllFlavors effort celebrates the holidays with larger-than-life music video
December 7, 2020

bubly sparkling water, a brand of Purchase, N.Y.-based PepsiCo, and SAGE, a national advocacy organization dedicated to LGBTQ+ elders, are joining forces this holiday season to support New York City's LGBTQ+ community in the latest phase of the bubly brand's hashtag #DragForAllFlavors campaign.


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OXIGEN bubbles over with growth
Up Close With

OXIGEN bubbles over with growth

NBA’s Stephen Curry, LPGA golfer Michelle Wie West face of the brand
Barbara Harfmann
November 23, 2020
Founded in 2014 by Blair Bentham, OXIGEN has grown 300 to 400 percent year-over-year. It recently closed on $15 million in Series B funding, which will help the oxygenated water brand build brand awareness and scale national distribution.
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Triton, an energy drink with L-Theanine
Category Focus

Private-label beverages are combining value with quality

Premiumization proliferates among private-label beverages
jessica Jacobsen
Jessica Jacobsen
November 20, 2020

Historically known for its value attributes, private-label beverages are getting a premiumization boost as consumers also seek quality from these cost-friendly products.


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Jack Pelo will retire from top executive role at Swire Coca-Cola USA

Rob Gehring will assume president, CEO position beginning Jan. 1, 2021
November 12, 2020

Swire Coca-Cola USA, Draper, Utah, announced that Jack Pelo, its president and chief executive officer (CEO) for the past 24 years, will retire at the end of this year. Rob Gehring, currently chief operating officer, will assume the president and CEO role beginning Jan. 1, 2021.


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Poland Springs

Poland Springs adopts eco-conscious packaging

Brand partners with University of Maine to develop packaging alternatives
November 9, 2020

Poland Springs and the University of Maine have collaborated to develop more sustainable packaging for the brand. 


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