Carbonated Soft Drinks

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Atlanta-based The Coca-Cola Co. is using one of its two 60-second Super Bowl ads to emphasize consumers’ dreams and aspirations. The commercial, “Going All the Way,” tells a story of triumph over adversity, the company says.

Zevia reformulated its line of carbonated soft drinks (CSDs) with a new, all-natural sweetening system.

Based in Draper, Utah, Swire Coca-Cola USA historically has served mostly rural areas in 11 Western states.

Zevia, Culver City, Calif., announced that it is reformulating its line of carbonated soft drinks (CSDs) with a new, all-natural sweetening system.

The Coca-Cola Co., Atlanta, announced management and organizational changes related to Coca-Cola Americas in order to accelerate growth. Following the reorganization of the company’s operating structure last year, The Coca-Cola Co. is taking further action to streamline its focus and expedite its refranchising to independent bottling partners.

In its more than 140-year history in the beverage marketplace, White Rock Beverages has gone through its own evolution.

The Coca-Cola Co. introduced a new Sprite flavor for the first time in eight years.

In the wake of the devastation caused by Typhoon Haiyan on Friday, Nov. 8, beverage companies are working fast to send aid to affected communities in the Philippines. The typhoon flattened towns, destroying at least 80,000 homes and leaving more than 582,000 people homeless and more than 2,275 dead, according to a CNN report.
 

Austin, Texas-based Big Red Inc.’s Big Red soda brand plans to educate consumers about the “issue” of backwashing with National Backwash Prevention Day on Nov. 1. According to the brand, an estimated 99.99 percent of Americans have unknowingly fallen victim to their favorite beverages being contaminated by backwash.

Dry Soda Co. expanded its line of all-natural sodas from 12-ounce glass bottles into 12-ounce Rexam Sleek cans for a more portable and durable option, it says.