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Home » Topics » Market Insights

Market Insights
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Market Insights - Beverage Industry

Green Flash Brewing employs ERP system

Cloud-based system allows craft brewer to focus on beer production
August 14, 2015

To this day, Mike and Lisa Hinckley, founders of San Diego-based craft brewery Green Flash Brewing Co. take every measure they can to keep their beer-first philosophy at the heart of all they do.


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Market Insights - Beverage Industry

Case study: Westfalia works with Wirtz Beverage Illinois

Westfalia optimizes warehouse operations with automation
June 15, 2015

As today's beverage distributors continue to experience increased demand and company growth, many are opting to consolidate disparate warehouses to streamline their fulfillment processes, inventory management and overall operational efficiency.


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Market Insights - Beverage Industry

The next alcohol beverage trend

"Craft-like" gin could replace the craft beer trend
Pauline Oudin
June 15, 2015

Who would have guessed just over 10 years ago that craft beer would become such a huge trend?


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news

The four stages beverage-makers can follow for new product success

Distribution, investments, demographics and consumer loyalty key for new brands
Bill Sipper
March 16, 2015

In business school, students learn that there are four stages of brand development within a brand lifecycle: Cash Cows, Dogs, Stars and Question Marks.


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Small-format pallets in distribution

Small-format pallets benefit distribution network

Half-sized pallets can support in-store display merchandising
Franco De Angelis
March 16, 2015

The traditional methodology for the beverage distribution industry is to both store and deliver product on large-format pallets.


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news

Rémy Martin employs Avery Dennison for special label

Cognac label celebrates Rémy Martin’s long history in China
Avery Dennison
January 16, 2015

When Rémy Martin, a brand of Paris-based Rémy Cointreau, first talked to specialist label converter Lithobru, Cognac, France, about its Coupe Shanghaï project, the challenge they presented was extremely demanding.


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news

Redhook Brewery integrates dry-conveying model

New system helps craft brewer approach its sustainability goals
October 16, 2014

Woodinville, Wash.-based Redhook Brewery, a part of the Craft Brew Alliance (CBA), has seen its water savings add up following the integration of a dry-run bottling conveyor from Emerson Power Transmission Solutions.


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news

Non-compete agreements important for protecting beverage secrets

Key factors needed to uphold non-compete and confidentiality agreements
Marshall Kizner
September 15, 2014

Your recipes and methodologies are the most important assets of your business. If this information is disclosed to third parties, it can lead to financial distress because a competitor could imitate your product line and ruin your brand’s uniqueness and reputation.


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Jelly Belly draft beer flavor

Beverages inspire limited-edition food launches

Beverage, food brands can benefit from co-branding
Beth Bloom
Beth Bloom
September 15, 2014

Earlier in the year, General Mills Inc.’s Yoplait brand launched two beverage-inspired limited-edition flavors: Yoplait Original Peach Sweet Tea and Yoplait Light Margarita. Similarly


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Market Insights - Beverage Industry

Beverage brands capitalize on trends with printer technology

In-house printing increases speed to market, reduces cost
Amber Jechort
August 22, 2014

The right labels and packaging can attract new customers and position the product for wider success. However, manufacturers often find it difficult to meet emerging demands because of the time and expense involved in designing a new label and having label runs produced by a printing house. Printing technology can change that model.


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