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Market Insights - Beverage Industry

Water brands embrace carton packaging

Companies’ name sustainability among reasons for using cartons
Derric Brown
October 14, 2016
Savvy marketers have known for years that packaging can play an important role in communicating a product’s proposition and influencing purchasing decisions. As consumers demand high-quality and healthy products, they also are becoming increasingly interested in the environmental impact of the product’s packaging.
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Voss Drinks

Rulebook on premium beverages is changing

Disruptive brands like Voss Artesian Water leading the way
Meghan Labot
September 15, 2016
It used to be that you could walk into any liquor store and, based on price and appearance, be able to quickly discern the premium players from the standard players. The codes of premium were well-established in packaging design — embellished glass, tall bottles, elaborate closures and applied-color instead of paper labels. These visual cues established an aspirational image for many brands that warranted a higher price point — and consumers bought it.
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Food grade lubricant cabinet

Benefits of all food-grade lubricant cabinet

Transition will minimize contamination risks of lubricants
Toby Porter
July 15, 2016
Look inside the lubricant cabinet of a food or beverage plant and it's surprising what you find. Upon close inspection, you’ll see the cabinet isn’t holding only food-grade (NSF H1) lubricants. The cabinet also might contain cleaners, glue removers and penetrating sprays.
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Bigelow Tea ready-to-drink iced teas

Bigelow Tea partners with Sutherland Packaging

Sutherland Packaging creates corrugated packaging display for RTD teas
Eric Stanton
June 15, 2016

A family-run business spanning three generations, Bigelow Tea Co., Fairfield, Conn., was founded more than 70 years ago when Ruth Campbell Bigelow created a zestfully flavored Constant Comment tea. Succeeding generations of the family have carried on the tradition of innovation, and today, the company produces 1.7 billion tea bags annually.


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Bigelow Tea partners with Sutherland Packaging

Craft brewer adds Douglas Machine cartoner

Flexible machine allows Summit Brewing to offer anniversary 30-pack
Douglas Machine Inc.
June 15, 2016

Summit Brewing Co., St. Paul, Minn., has served both craft beer and its community since 1986. To Summit, it’s not just a priority to brew fine, hand-crafted beer, but also to give back to the community that has supported it throughout the years. The company feels that great beer is even better when it’s shared with family and friends.


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WeFarm

SMS technology supports supply chain sustainability

Small-scale farmers utilize technology to communicate throughout supply chain
Amy Barthorpe
January 15, 2016

Small-scale farmers are a vital link in global supply chains, producing more than 70 percent of the world’s food. Anyone whose supply chains include smallholder farmers will know that many challenges can emerge in communicating and driving sustainability at a producer level.


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Automation supports beer, wine and spirits operations

Westfalia Technologies shows benefits of AS/RS systems
Aaron Corcoran
December 15, 2015

It’s an exciting time for the alcohol beverage industry. As the economy has improved throughout the past five years, consumers have enjoyed a rise in disposable income. This translates into more consumers opting for more expensive or premium beverages, such as craft beers.


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