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Home » Ready-to-Drink (RTD)

Articles Tagged with ''Ready-to-Drink (RTD)''

ZOA_plus_900.jpg

ZOA expands portfolio with pre-workout supplement

ZOA+ launches exclusively with GNC
March 7, 2022

ZOA has expanded is healthy energy drink portfolio with a pre-workout supplement: ZOA+. Launching exclusively with GNC, ZOA+ reimagines the traditional powder-based pre-workout options with its zero sugar, 12-ounce ready-to-drink supplement packed with 200 mg of natural caffeine, while maintaining a fruit-forward flavor profile, the company says.


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RebelBoulder.png

Twelve5's Rebel BOLDER Hard Coffee

February 7, 2022

Twelve5 Beverage Co. expanded its product portfolio and launched two new Twelve5’s Rebel Hard Coffee innovations under its BOLDER platform.


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GoodBoy.png

Good Boy Vodka Cranberry & Pineapple Seltzer

January 20, 2022

Entering the hard seltzer market, Good Boy Vodka announced the release of Cranberry & Pineapple Seltzer. With a 4.5% ABV, Good Boy Vodka Cranberry & Pineapple Seltzer is made with craft vodka and all-natural flavors. 


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ReedsClassicMule.png

Reed’s Zero Sugar Classic Mule

January 19, 2022

Reed’s Inc. announced the launch of its Reed’s Zero Sugar Classic Mule, available at select Costco Wholesale locations in the Southeast. 


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Austin Eastciders Light Cider

January 14, 2022

Austin Eastciders announced the launch of its Austin Eastciders Light Cider, a natural evolution for folks who want to shave their alcohol beverage calories down to 100 calories in each serving without compromising on taste, the company says.


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NÜTRL Vodka Seltzer

September 20, 2021

NÜTRL Vodka Seltzer, a brand of Anheuser-Busch, announced the launch of its self-titled ready-to-drink (RTD), vodka-based canned seltzers made with three ingredients: vodka, seltzer and real fruit juice.


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Beam Boston Beer

Beam Suntory, Boston Beer partner to expand iconic brands

Partnership will bring Sauza tequila brand into U.S. RTD category, Truly Hard Seltzer into bottled spirits
July 22, 2021

Chicago-based Beam Suntory and The Boston Beer Co., Boston, have formed a long-term, strategic partnership to extend select iconic brands into some of the fastest-growing beverage alcohol segments. 


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premixed cocktail
Category Focus

Off-premise spirits sales strong throughout pandemic

Super-premium, high-end spirits segments lead charge
jessica Jacobsen
Jessica Jacobsen
March 29, 2021
The temporary shuttering and reduced capacity of many on-premise outlets has resulted in spirit sales shifting to off-premise, helping U.S. spirit sales to increase 27 percent, totaling $10.1 billion for the 52 weeks ending Feb. 21.
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Arctic Chill SFW & N SFW

Safe/Not Safe-For-Work beverage combination

Arctic Chill Hard Seltzer released its SFW/NSFW
January 14, 2021

Boston-based Arctic Chill Hard Seltzer released its SFW/NSFW (Safe For Work/Not Safe For Work) tasting kit.


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TACHE Pistachio Milk

TACHE Pistachio Milk

December 7, 2020

Female, minority-founded and family-run brand Táche launched its pistachio milk in the United States.


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